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Domain Name Wire | Domain Name News

Domain Name Industry News

Featured Domains

Doron Vermaat – DNW Podcast #263

by Andrew Allemann — December 2, 2019 Podcasts 0 Comments

An update on using for-sale only domain name landers.

dnw-podcastDoes making tweaks to domain sales landers lead to increased sales? That’s one of the questions I ask Doron Vermat, co-founder of Efty, on today’s show. We also discuss Efty’s sales volume, how to optimize sales and what it’s like running a business that caters to domain investors.

Sponsor: Name.market

http://traffic.libsyn.com/domainnamewire/DNW263.mp3

Podcast: Play in new window | Download (Duration: 28:04 — 22.5MB) | Embed

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Subscribe via Apple Podcasts to listen to the Domain Name Wire podcast on your iPhone or iPad, view on Google Play Music, or click play above or download to begin listening. (Listen to previous podcasts here.)

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0 Comments Tags: domain, domain names, Domain Sales, efty

Do discounts demote the value of domain names?

by Andrew Allemann — November 21, 2019 Domain Registrars 10 Comments

I don’t understand the logic of promoting discount prices to end users.

Picture of sleazy salesman gesturing to the inside of his burgundy coat

“Hey, you lookin’ for a good deal on a domain? I’ve got options.”

Many times a month I get promotional emails from domain name registrars. The newsletters are filled with special offers on domain name registrations.

Get this extension for only $1.99! This one is half off—just $4.99! Or save big on this extension, just $9.99 for the first year!

I understand that price is a factor when people search for domains. If they see a domain they like in two different new TLDs, they will probably pick the less expensive one, all things being equal.

Offering discounted sale prices for the first year clearly works, judging by how many registries offer these deals to registrars.

But the idea of someone seeing a special price in a newsletter, clicking through and registering a domain because it’s on sale? To me, this devalues the role of a domain name.

A domain name is a critical component of one’s web presence. It’s the only component that’s hard to change after it is selected. Promoting that certain extensions are on sale demotes the importance of domain name selection.

Now, if that newsletter is targeted to domain investors, there is some value in telling them they can get extension .abc at a discount so they can buy a few. Same goes if you want a spammer to register a thousand domains at discounted prices.

But if it’s geared to end users, it doesn’t make sense to me.

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10 Comments Tags: discounted domains, Domain Sales

Who bought the top 20 sales at Uniregistry this week

by Andrew Allemann — August 13, 2019 Domain Sales 3 Comments

A Costa Rican e-commerce company, wound care certification organization, and smart home company bought domains at Uniregistry.

Graphic with the number 20 and words "Top Uniregistry Sales"

Uniregistry recently published its top 20 sales of July, and now it’s going to start publishing its top 20 weekly sales (well, those that it can make public).

It’s great to have this additional data available for the market. I’m not sure if it warrants a weekly end user report on Domain Name Wire because of the size of the list. It might need to be monthly. Or a combination with the Sedo report. But for now, let’s give it a shot.

Here’s what I dug up on the top 20 sales at Uniregistry this past week.

1. wearly.com $25,000 – It’s an end user price but it’s unclear who bought it. Whois shows it’s someone in Japan. Wear.ly is for sale at BrandBucket.

2. createme.com $18,000 – It’s under Whois privacy at GoDaddy but there are a lot of companies that would want to upgrade to this name.

3. unimart.com $13,000 – Unimart selling at Uniregistry? Yep. The buyer is Barulu S.A., an e-commerce company in Costa Rica.

4. vaha.com $12,000 – Just a coming soon page on this domain.

5. iapts.com $11,500 – iApts is short for iApartments. This company helps apartments become smart apartments with connected devices. It does not own iApartments, which is an apartment locator.

6. wcei.com $10,000 – Relias LLC runs the Wound Care Education Institute, or WCEI for short. The .com is an upgrade to its current WCEI.net domain.

7. linesheets.com $10,000 – A line sheet is like a mini catalog, and this site helps you create them easily.

8. etar.com $10,000 – All I can tell at this point is that the buyer is in Saudi Arabia.

9. winnerwinner.com $10,000 – The domain has GoDaddy Whois privacy and still resolves to a Uni lander.

10. satelle.com $7,600 – A buyer in the Netherlands.

11. psilocybinmushrooms.com $7,600 – Still under privacy at Uniregistry.

12. suvmarket.com $7,000 – Doesn’t resolve and no Whois info.

13. coolx.com $7,000 – The buyer is setting up a WordPress site.

14. bouts.com $5,580 – A company called Trichterheide nv bought the domain.

15. planetaryburger.com $5,175 – I don’t know who bought it but I can guess what they’ll do with it.

16. funguy.com $5,000 – Whois shows a buyer in Washington state.

17. walkerconstruction.com $5,000 – Walker Construction is a construction company in Kentucky, building bridges, highways and more.

18. plutocrat.com $5,000 – What do you think – end user or investor? A plutocrat is someone whose power derives from their wealth.

19. abcroofing.com $4,000 – There are a lot of ABC Roofing companies out there, and this one is in Georgia.

20. dealin.com $3,700 – ZeroBase is a web developer in Japan. It’s probably for a project or client.

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3 Comments Tags: Domain Sales, uniregistry

Who bought Uniregistry’s top 20 public domain sales last month

by Andrew Allemann — August 12, 2019 Domain Sales 7 Comments

Phrase.com, Radix.com among domain purchases.

Screenshot of Phrase.com, a software translation management company

Phrase upgraded its domain from PhraseApp.com to Phrase.com for $75,000

Uniregistry has begun publishing some of its top monthly domain name sales. The company released its first batch for July. Keep in mind that many of the top domains are excluded from the list due to non-disclosure agreements.

Like I do for my Sedo end user reports, I reviewed the top sales to find out who bought the domains. Some are now resolving to new websites, some still point to old sales landers, and it seems investors also snapped up some of the names.

Here they are:

bestdeals.com – $105,000 – Namecheap Whois privacy, does not resolve.

katie.com – $100,000 – Uniregistry privacy, resolves to Uniregistry parked page.

phrase.com – $75,000 – Phrase is a software translation management company that upgraded its domain from PhraseApp.com to Phrase.com. (I recently acquired SoftwareTranslation.com)

knots.com – $69,350 – Knots is a Melbourne, Australia-based shoe designer.

radix.com – $48,000 – No, the new top level domain company didn’t buy a .com. Bi:Radix, a market survey company, bought it to forward to its website BiRadix.com.

profix.com – $38,000 – Uniregistry whois only shows an owner in New Jersey. The domain resolves to a Uniregistry lander.

ninemonths.com – $40,000 – Uniregistry privacy. The domain forwards to a lander on CategoryDefining.com.

gpgroup.com – $28,520 – Enom Whois privacy. The domain resolves to a website saying the site is under renovation. It has a logo for GPGroup and a rather generic description.

poema.com – $26,000 – 1&1 Whois privacy. The domain resolves to a Sedo lander.

toha.com – $27,500 – The Whois briefly changed to “System Admin” in Florida but is now under GoDaddy privacy. It still resolves to a Uniregistry lander.

ruby.cn – $22,000 – A HiChina Whois record and it doesn’t resolve.

kanga.com – $20,000 – Namecheap Whois privacy. The domain doesn’t resolve but the buyer moved it to AWS servers. I thought it might be the owner of BuyKanga.com but they use GoDaddy’s default servers for their website. GetKanga.com uses AWS so my money is on that one.

namegenerator.com – $20,000 – Uniregistry Whois privacy. Resolves to Uniregistry lander. Surely a domain company bought it?

roomrent.com – $20,000 – Uniregistry Whois privacy. Does not resolve.

golfsuperstore.com $20,000 – PJLJ Enterprises, Inc is starting a golf store on Shopify using this domain.

greentone.com – $20,000 – Whois shows Joannie Sauvageau in Quebec, Canada. A couple of people with this name in Quebec pop up on LinkedIn.

nse.co – $17,000 – NSE Products Inc in Utah. A google search returns some corporate filings.

cabello.com – $16,800 – NEOCOS Laboratorios SL is a hair cosmetics company in Spain. Cabello means hair in Spanish.

officeinteriors.com $16,500 – An office furniture company forwards this domain to its website oimemphis.com.

lsd.co $15,000 – Uniregistry Whois lists Australia as the location of the buyer.

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7 Comments Tags: Domain Sales, uniregistry

Missed connections: another smart domain sales idea

by Andrew Allemann — June 17, 2019 Domain Sales 14 Comments

A great idea to close deals at previously negotiated prices.

Picture of business people shaking hands with words "Missed Connections: a second chance"

I like it when domain name companies try new and interesting things. They don’t always work, but this industry needs more creative thinking.

The latest comes from Uniregistry. The company took some of its uncompleted sales and is offering them to the public (with permission of the seller).

The list includes domains in which the buyer and seller agreed to a price but the buyer never paid. Each domain is listed with the final agreed price.

If a buyer wants one of the domains, they should open a new inquiry at the accepted price to purchase the domain.

Uniregistry VP of Sales Jeffrey Gabriel notes that “This is not a starting point, and there will not be negotiations.”

From a buyer perspective, I like how you get to skip the negotiations and get domains at fair prices. No wasted time.

Before posting this story, I secured one of the domains on the list: SodaFountain.com. I like this name as a brandable similar to my name CandyCorn.com.

Here are some of the domains:

  • SodaFountain.com (sorry, too late)
  • BenefitsCard.com $4,000
  • Specifications.com $8,000
  • Bootstrappers.com $5,000
  • Chapter11.com $25,000
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14 Comments Tags: Domain Sales, uniregistry

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