A branding lesson from China. As a student of the Chinese domain market, I try to take every opportunity to learn. Recently an old video clip of Xiaomi founder Jun LEI surfaced in the domain investor community, so I watched it -- with much ... Continue ReadingLeave a Comment
Direct visits driving demand for domains in China (update)
· UncategorizedKassey Lee looks at the latest data on web navigation in China. Now that we are in 2020, it's time to update the time-series analysis of web traffic data in China and see the impact on demand for domains. I wrote the article "Direct visits ... Continue Reading4 Comments
Why X, Y, J are great letters for Chinese acronym domains
· UncategorizedWhy these letters make sense in China. Before I came into the domain space, I had not heard that some letters in the English alphabet are premium and some are not. Specifically, some domain investors in the west consider j, k, q, x, y, and z to be ... Continue Reading7 Comments
What domains do the best AI startups in China prefer?
· UncategorizedChinese artificial intelligence companies use .com, and most use English names. I enjoy reading news about Chinese AI startups because I believe they will lead corporate China in the future. As most companies tend to follow leaders, studying ... Continue Reading11 Comments
A startup changed its domain from .com to .top
· Domain SalesSome companies trade in longer .coms for shorter second level domains in other extensions. I love watching the Chinese domain market because it is full of surprises. Recently, I read a news story that a Chinese startup changed its domain from .com ... Continue Reading16 Comments
How much are domain names selling for in China?
· Domain SalesHere's a handy way to find out what domains are selling for in China. From time to time, I get asked to look at a list of domains for advice on how much to sell them for in China. My reply is always the same: do your own research. One thing you can ... Continue Reading6 Comments
Western end users buy domains from China
· Domain SalesChina sucked up a lot of domains, and now Western end users are bringing some of them back. China is known for buying domains from the west. Examples such as 360.com, JD.com, and OFO.com are readily found. It's a trend we all know. However, isn't ... Continue ReadingLeave a Comment
How a 3 letter domain helped this business go global
· UncategorizedThis company's Chinese name would not have worked globally. I like 3 letter (3L) domains so I spend a lot of time in this space. I have a database of Chinese companies that could benefit from an upgrade to 3L domains. I also have a database of Chinese ... Continue ReadingLeave a Comment
EnglishDotCom domain strategy live and well in China
· UncategorizedChinese companies often choose an English name. I started using the term "EnglishDotCom" several years ago to describe what I saw in the Chinese domain market. I was really amazed to see startups in China using an English brand on the .com ... Continue ReadingLeave a Comment
Will Chinese IDN domains become widely used?
· UncategorizedSo far, Chinese IDN top level domains have struggled. Just a few days ago the Internet Society of China announced the formation of a working group to promote the use of Chinese domains. Is it the trigger we need to see Chinese IDN ... Continue Reading23 Comments