Domain ad networks must stop fraud to survive in the long run. Austin, Texas based click fraud prevention company Click Forensics just picked up a $10 million venture funding round, bringing its total raised to $15 million. Click fraud is a big ... Continue Reading4 Comments
Cease & Desist Sent to Domain Owner Based on Redirect Service
· Policy & LawCease & desist letter claims infringement based on ISP's redirect service. Anyone who owns generic acronym domain names is well aware of the possibility of receiving a cease & desist letter from someone claiming rights to it. This is particularly ... Continue Reading10 Comments
More Domain Name Parking Changes Coming
· ServicesAd providers continue to change rules. If you thought the death of Yahoo arbitrage and the Ask.com feed was the end of the upheaval in domain parking, think again. It appears ad providers are now changing rules for landing page formats and content. ... Continue Reading13 Comments
Ask.com Advertising Feed In Limbo
· ServicesEven "reduced" Ask.com feed may disappear. A number of domain parking companies were delivered a blow as of the first of this month when Ask.com discontinued syndicating its Google advertising feed. These parking companies were left with two options: ... Continue Reading3 Comments
Shoppers.com in Dispute? Also GoogleAdwords.com and Ace.us
· Policy & LawExpired domain that sold for $166,000 slapped with arbitration filing. Shoppers.com expired last month and was picked up by Pool. Auction winner Xedoc Holding SA forked over $166,000 for the domain, but is that now at risk? An arbitration request ... Continue Reading14 Comments
Yahoo Creates Its Own Black Box for Advertising
· ServicesYahoo! creates floating-minimum-bids system similar to Google Adwords. Yahoo! (YHOO) has informed its advertisers that it is changing the minimum bid price for search ads on its site. The minimum bid was ten cents; now it will be a floating minimum. ... Continue Reading3 Comments
Yahoo Kills Domain Arbitrage: Fallout for Google, Others
· ServicesYahoo will stop allowing arbitrage as of this Friday, will affect other major companies as well. In a major move sure to have ramifications across the online advertising industry, Yahoo (YHOO) has told its advertising partners that it will no longer ... Continue Reading33 Comments
Threats to the Domain Name Industry
· UncategorizedDon't get complacent; all is not well in the domain name industry. What keeps you up at night? As a business owner, I have lots of worries. If you are sleeping comfortably at night, assuming everything in the domain industry is swell, you might be in ... Continue Reading23 Comments
Google Duped Us
· Policy & LawGoogle is smart, and it proved it with its "we are not evil" approach to domain kiting. I knew those engineers at Google (NASDAQ: GOOG) were smart. But they also have smart PR skills. Last week, Google decided to let the world know it was going to ... Continue Reading3 Comments