Lawsuit alleges ads on parked domains are low quality and unlikely to convert. A lawyer has sued Google claiming that none of his ads on parked domain names converted into leads, and that Google didn't provide an easy way to opt out of domain parking, ... Continue Reading20 Comments
YouTube Goes Geo
· UncategorizedYouTube adds local search functions. Video site YouTube is releasing a new feature to let people find videos tagged with a particular geographic location. Why is this relevant to domainers? Well, I'm sitting here in the Admirals Club in Austin ... Continue ReadingLeave a Comment
Google Releases “Overture Score”-Like Tool
· ServicesEnhancement to keyword tool provides domainers with more accurate tool to forecast domain traffic. "Three cheers for Google!" That's not something you hear many domainers say these days. But Google has just released a new feature on its Keyword ... Continue Reading15 Comments
Will Cost Per Action Replace Cost Per Click?
· Domain ParkingThe future of cost-per-click is questionable. Cost-per-click advertising, such as Google Adwords, is a staple of the internet advertising industry. It is also the primary form of advertising used to monetize parked domain names. But will CPC give way ... Continue Reading10 Comments
Click Forensics, Publishers, Ad Networks Facing Traffic Quality Challenge
· Domain ParkingMeeting in Austin brings together constituents to discuss improving online advertising results -- for everyone. The long term survival of domain name monetization -- be it domain parking or otherwise -- depends on giving advertisers bang for their ... Continue Reading4 Comments
Update: Google Organic Search Results Requirement
· Domain ParkingFollow up to March announcement by Sedo about new Google requirements for parked pages. Back in March Domain Name Wire reported that Sedo was testing the placement of organic search results on its domain parking pages. This is a requirement from ... Continue Reading3 Comments
Coming Soon: Google Ads On Yahoo Parked Domains?
· ServicesYahoo-Google partnership may deliver Google ads on Yahoo-parked domains. Before everyone in the domain industry starts freaking out about the Google (GOOG)- Yahoo (YHOO) partnership (and there are plenty of reasons to worry), there may be some good ... Continue Reading4 Comments
Final Thoughts on TRAFFIC East
· ServicesA look back at the latest TRAFFIC domain name show. I've read a few blog posts this weekend from people giving their opinion on the TRAFFIC show that just concluded in Orlando. Of course, half of these bloggers weren't even there, so I don't know how ... Continue Reading16 Comments
Overheard at TRAFFIC
· Domain ParkingHere's a quick summary of what's gone on at TRAFFIC the past 24 hours. The mood at TRAFFIC is somewhat subdued right now, but that may be the massive hangover from last night's TrafficZ party. A lot of beer was consumed and things didn't settle down ... Continue Reading17 Comments
Domain Parking’s Future: No More Long Tail
· Domain ParkingLook for Google and Yahoo to cut out low traffic domains. I'm at the Admirals Club in Dallas, en route to Orlando for TRAFFIC. On the short flight from Austin I read the latest Forbes, which includes a short article about domain names. Titled "Bo Knows ... Continue Reading27 Comments