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Epik Acquires DNKO Auction Platform, First Auction on Friday

Epik moves into auctions with acquisition of DNKO platform.

Epik AuctionsDomain company Epik has acquired domain auction platform DNKO.com, and is launching its first auction as Epik tomorrow.

Epik is Rob Monster’s new domain name venture that was launched around the time of Domain Roundtable.

DNKO is a relatively new auction platform. The platform launched a couple months ago after being discovered on NamePros. Always interested in the domain auction space, Monster saw an opportunity to pick it up and rebrand it as Epik Auctions.

“I have long been fascinated by the domain auction business,” said Monster. “Many people know that I led an investment partnership to acquire Snapnames. While we did not prevail there, the passion for the domain auction market never went away.”

Monster believes the domain auction market is dominated by a practice of charging full-service commissions while providing Craigslist-level service.

“We hope to bring innovation and leadership to the domain auction market, particularly in the mid-market which we believe is under-served,” said Monster.

Epik Auctions will be tightly integrated into Epik’s domain platform, allowing domainers who monetize domains on Epik to submit their domains to auction with the click of a button.

Friday’s auction will include 45 domain names including anonymize.com, industryforecasts.com, and a handful of three character .me domains. Each auction lasts only 60 seconds, but are extended by bids.

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Related posts:

  1. Epik Buys JustDropped
  2. Epik Primes Pump for Web Development
  3. Epik Acquires Domain Development Company DevRich

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Comments

  1. August 20th, 2009 | 4:13 pm

    Epik Acquires DNKO Auction Platform, First Auction on Friday – http://tinyurl.com/lx3xwr

  2. August 20th, 2009 | 6:12 pm

    I’ll be there.

  3. August 20th, 2009 | 6:35 pm

    #domains Epik Acquires DNKO Auction Platform, First Auction on Friday: Epik moves into auctions with acq.. http://bit.ly/14NbtG

  4. August 20th, 2009 | 8:42 pm

    [...] is pleased to announce the acquisition of DNKO.com.  DomainNameWire.com told the story first, and [...]

  5. August 21st, 2009 | 12:08 am

    [...] Read More | Bookmark [...]

  6. Francois
    August 21st, 2009 | 2:40 am

    Congrats to Dan Ramirez who was actively searching a buyer for his domain action service, and our wishes of success to Rob.

  7. August 21st, 2009 | 6:32 am

    Nobody has all the pieces to the liquidity puzzle today. As a demonstrated implementer, Rob Monster appears ready to fill in some of the gaps.

  8. August 21st, 2009 | 1:26 pm

    Thanks Anthony. You are right. This is fundamentally about creating a platform for bringing domains to the logical end-client buyers of the domains. Of course there will continue to be domainer-to-domainer transactions in the near-term. However, the area where we are investing development resources is to increase awareness that a specific domain is available for sale at a specific time that would have a logical buyer. And if that domain happens to be on the Epik platform, when that end client goes to check out the domain, they will (hopefully) see a website, not a parked page. In the long run, all domainers will benefit from having more high quality domains get developed. Feedback welcome as always. In the meantime, thanks for the feedback. And as for today’s auction, it is just a warm-up with some sweet deals.

  9. August 21st, 2009 | 1:53 pm

    [...] from the domaining.com newsletter which states that Domain Name Wire has posted an entry entitled Epik Acquires DNKO Auction Platform, First Auction on Friday.  In my eyes this is a huge acquisition.  Only a few domainers actually know that I have had the [...]

  10. August 21st, 2009 | 6:38 pm

    Stolen Code, Stolen Concept… Great Job re-selling it.

  11. Adam
    August 22nd, 2009 | 1:22 am

    Wait a sec. You take a shot at all the other auction houses with the “craigslist service” comment and then you essentially publicize an auction 1 day before it happens ? come on.

  12. Domain Investor
    August 22nd, 2009 | 11:05 am

    NameBio quote -
    “Stolen Code, Stolen Concept… Great Job re-selling it.”

    First time I’ve heard this allegation.

    Interesting comment from Justin since he continously scrapes data from reporting sources without their permission.
    Plus, refuses to give them credit for the data.

  13. TruthSeeker
    August 24th, 2009 | 2:57 am

    Domain Investor brings up a very valid point about NameBio.

  14. Bob
    August 27th, 2009 | 2:36 pm

    In defense of justin, most of the data on domains sold comes direct from the sources, as far as I can see. . .. dnjournal, namebio, dnn,dnw.all get the same stuff sent to us by the sources (the sales venues)

  15. October 15th, 2009 | 2:19 pm

    [...] This is the second technology acquisition Epik has announced in the past couple months. In August it acquired the DNKO auction platform. [...]

  16. October 19th, 2009 | 12:51 pm

    [...] DomainNameWire reports, this is the second recent domain services related purchase by Epik, as they recently also acquired DNKO.com – a domain auction [...]

  17. Rick
    November 24th, 2009 | 5:13 pm

    Stop hating Adam. What’s the matter, no bowling alley on the website? When you learn how to be a professional like me and not just another MORON, you’ll be fine.

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