A look back at last month in the domain name industry.
Halloween has passed and the holiday season is quickly approaching.
Last month’s big domain name news included bullish analyst reports on new TLDs, a Big Apple domain, and zero click traffic. Here are the top five stories from last month in order of most views.
1. Analyst: new TLDs to hit $500 million in 3 years – B. Riley Analyst Sameet Sinha issued a report estimating the revenue potential of new TLDs will be $500 million within 3 years. Later in the month he upped his forecast to close to $1 billion.
2. See GoDaddy’s clever .NYC barge ad – GoDaddy’s .nyc ad on a barge turned heads — and made the company the largest registrar for .nyc domain names.
3. Warning: do you know where your parked domain traffic is going? Zero click ad controls are apparently lacking, and this could put your domain name at risk.
4. Amazon.com buys .spot domain name for $2.2 million, .Realty sells for $5.6 million – this month’s ICANN “Auctions of Last Resort” resolved three new top level domain name contention sets.
5. How you can (and can’t) justify recent Top Level Domain auction prices – Christa Taylor with .TBA analyzed the payback period for new TLDs purchased at auction.
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