Neither company extensively used its dot-brand top level domain names.
Two more companies have decided to can their dot-brand top level domain names. Both are in the insurance sector.
Insurance company Esurance notified ICANN on January 9 that it no longer wants the .esurance domain name.
The company didn’t use the domain name much. The only .esurance page indexed in Google (other than the obligatory nic.esurance) is homeowners.esurance. The domain name forwards to a page on esurance.com.
The other company is reinsurance company Scor and its .scor top level domain name. Nic.scor is the only .scor domain name indexed in Google.