Company pulls all but one of its dot-brands; other companies join the withdrawing party.
Fiat Chrysler is among the companies dropping many of its dot-brand domain names.
ICANN published 13 more termination notices for top level domain names that match the brands of their owners.
The companies voluntarily decided to terminate their .brand domains. The domains include:
- .Uconnect, .SRT, .Mopar, .Dodge, .Chrysler (Fiat Chrysler)
- .Liasion (Liaison Technologies)
- .Lancome (L’Oreal)
- .Telefonica and .Movistar (Telefonica S.A.)
- .Piaget, .Cartier (Richemont)
- .Warman (Weir Group)
- .Ladbrokes (Ladbrokes International PLC)
Fiat Chrysler still has .jeep, but the only .jeep domain in Google is the obligatory nic.jeep.
And that’s that.
Will be plenty more terminations to come. These are white elephants and those who signed up got totally stitched by the registries.
I’ll have to update my CARS new gTLD report I guess.
I find it funny that no one noticed that Amazon and Alibaba just requested their Specification 13 agreement to become official .BRAND gTLDs for several of their Trademarks.
Its all a scam . why does anything cost more to register. It’s all computerized.
Meanwhile you have Valideus, a .BRAND consultancy, driving the Sub Pro work for the next round with participation largely from registries and other service providers who stand to profit from even more of these. Can someone who doesn’t stand to profit from another round (including ICANN) explain why there is this artificial sense of urgency?? While there are a small handful of .BRANDs who are actually doing something, the vast majority are doing absolutely nothing, except terminating.
I love, love, LOVE the picture you used above, Andrew. What were these white-shirt corporate guys possible thinking earlier ? Were they sober when they previously agreed to shell out $185K to sponsor a gtld? I mean, a blind man could see that the new tlds sucked and were an accident waiting to happen. Fast forward to today’s article and photograph and it seems that what seemed obvious to many has actually transpired in that the gtlds are now officially .DEAD
In my view people who aren’t in the industry day and day out may not have been 100% sure and were hedging bets, and probably sold to by very sharp registry salesmen. It is now clear as day that .brand has failed hence the constant stream of cancelled extensions.