Domain Name Wire

Domain Name Wire

Displaying posts under "Domain Parking"

  • Yoweri Museveni domain name put to good use

    1. BY - Jul 14, 2014
    2. Domain Parking
    3. 1 Comment

    The ads on are rather ironic.

    Yoweri Museveni

    “Frank, I’m not amused,” – Yoweri Museveni

    Uganda’s president Yoweri Museven signed into law a harsh anti-gay law earlier this year.

    Museveni might be disappointed to see what comes up when you type the domain name in a web browser.

    The parked domain name is owned by Frank Schilling’s Name Administration and is parked on his Domain Name Sales platform. The parked page includes ads for “Gay Rights”, “Gay Dating” and “Gay Travel”. Uganda is probably not a popular gay travel destination.

    Ugandans who want to click on “human rights organizations” to contact them about the harsh laws might have some trouble. The legislation includes penalties for groups and individuals that support LGBT rights.

    The president’s full domain name,, points to a GoDaddy “coming soon” page.


    Inset Photo: Russell Watkins/Department for International Development.

  • OpenDNS kills its typosquatting operation

    1. BY - May 31, 2014
    2. Domain Parking
    3. 3 Comments

    Company to shut down NXD error redirect service.

    OpenDNSOpenDNS announced this week that it is shutting down a service that was, in effect, a giant typosquatting operation.

    Millions of people use OpenDNS as an alternative to their ISP’s DNS. The useful service needed a way to make money, and it found a very lucrative one: whenever someone would type in a non-existent domain name (NXD), OpenDNS would show them a search results page that also included Yahoo! ads.

    Other ISPs also caught on and started showing these error resolution pages. That includes Verizon, Time Warner and other ISPs. I’ve always found it ironic that Verizon sues cybersquatters for typosquatting its brands when it essentially typosquats the entire web.

    Now OpenDNS says it will no longer hijack the browser’s intended experience and show ads. The company gives a lengthy explanation, but I’ll summarize it like this: the company now makes money from its enterprise services, so it can get rid of something it always knew was a dirty way to make money for a company that prides itself on making the internet better.

    It also sounds like browser changes were beginning to interfere with the gravy train. Type a search query in a browser these days and it’s intended to be a search — not direct navigation.

    Still, OpenDNS said it made millions of dollars a year from the service. So it is a financial hit for the company.

    Clearly the millions of dollars a year are no longer required to keep the lights on, and the bigger customer base and user data it will gain from dropping the ads outweighs the money lost.

  • ParkingCrew integrates email monetization

    1. BY - May 07, 2014
    2. Domain Parking
    3. 6 Comments

    ParkingCrew customers could get more revenue with integration.

    Parking CrewDomain name owners have been monetizing web traffic to domain names for a long time. But few monetize e-mails sent to their parked domain names.

    ParkingCrew announced today that it has integrated email monetization in its platform. Domain name owners can now make money whenever an email is sent to their domain names, whether it’s spam or a legitimate sender.

    Data about spam emails are compiled and sold to security firms. Legitimate email is responded to with an email that includes a prominent ad next to the bounce notice.

    ParkingCrew is working with for the new service. In addition to working with corporations to create more helpful bounce notifications, works with both domainers and mailbox/hosting providers to monetize emails.

    Monetizing email can be somewhat difficult to set up compared to standard parking; a parking company integration makes it as easy as regular domain name parking (just use the parking company’s nameservers).

    Expired domains that were previously active websites and ones related to email services are likely to perform best with this type of system.

  • Domain parking is down, but not dead

    1. BY - Apr 28, 2014
    2. Domain Parking
    3. 6 Comments

    Survey shows domain parking is still a key to the domain business, even if much smaller than before.

    Rook Media’s acquisition of DomainSponsor proves that the domain name parking market is still alive and kicking. Just not like it was many years ago.

    Despite pessimism and declining earnings, domain parking still makes up a big part of the domain investing market.

    39% of survey takers reported an RPM (revenue per thousand) below $10, with 56% reporting below $20. Interestingly, these numbers on the low side are almost exactly the same as when I ran this survey for the first time in 2006.

    An interesting tidbit from that 2006 survey: 65% of respondents thought they’d earn more from parking in the next five years than from selling domains. I bet that has changed now.

    Although more reported sinking revenues than growing revenues this year, nearly half said it was unchanged from 2012. 10% reported a drop of 50% or more.

    Still, domain investors are not optimistic about future earnings. Half think parking revenue will be lower in 2014 than 2013 while 19% think it will be higher.

    63% of respondents are considering trying a new parking company in 2014.

  • Rook Media acquires DomainSponsor

    1. BY - Apr 21, 2014
    2. Domain Parking
    3. 10 Comments has sold DomainSponsor and its domain name portfolio to Rook Media.

    Rook MediaOne of the largest domain name parking companies has been acquired.

    Rook Media has acquired domain name parking company DomainSponsor from, the companies confirmed today.

    DomainSponsor is one of the oldest domain parking companies, serving customers since 2002. Rook, on the other hand, just launched in 2011. Rook was founded by former employees of NameDrive, a parking company that was acquired by KeyDrive in 2011. has previously sold off a couple businesses including registrar Moniker and expired domain service SnapNames. But DomainSponsor was the company’s initial business, so the company has essentially sold off its core. continues to run a number of vertically focused lead generation websites, which has been the area of growth for the company in recent years.

    Rook CEO Ash Rahimi told Domain Name Wire today that Rook and DomainSponsor will continue to operate as separate parking platforms for the foreseeable future.

    “The customer experience will be the same as it always was,” said Rahimi. “We will be incrementally taking the best features of Rook and DomainSponsor and implementing them across platforms”.

    Rahimi said the acquisition brings together the best of international monetization with Rook and U.S. monetization with DomainSponsor.

    “We are the largest domain parking company by a fair margin at this point,” he said.

    Rahimi says the acquisition has been several months in the making.

    “It takes time,” he explained. “We’re two competitors in a pretty small industry. It’s difficult to go out there and get the usual data [necessary to evaluate an acquisition].”

    The acquisition, which closed last Friday, includes’s owned and operated domain name portfolio. It does not include the DomainFest conference brand.

    All of DomainSponsor’s approximately 30 employees have joined Rook. That doesn’t include Dwayne Walker, who has been the face of DomainSponsor at conferences in recent years. Walker will help with the transition but remain with CEO Debra Domeyer told Domain Name Wire that the company wasn’t actively shopping DomainSponsor for sale. It didn’t have serious conversations about an acquisition with any companies other than rook.

    “I’m real positive about [the acquisition],” she said. “I feel really good about the Rook team and I’ve gotten to know them really well.”

    Domeyer says that now has about 50-60 employees.