More sales are good but recent integrations might cause headaches. GoDaddy made a couple of recent changes that could push more inventory to its distributed Afternic network. More inventory is good, but I worry that the new inventory will include a ... Continue Reading8 Comments
Uniregistry market to shut down next month, here’s what you need to do
· ServicesYou're about to lose your historical data, so pay attention. GoDaddy is shutting down the Uniregistry Market and parking service on April 18, the company announced today. UPDATE: SEE WARNING AT END OF POST This means that two key features ... Continue Reading7 Comments
3 things GoDaddy should do before shutting down Uniregistry Market
· Domain ParkingUniregistry has some great features. It would be a shame if they went away. Uniregistry might shut down this year as it is consolidated into GoDaddy. There are several things about Uni's domain marketplace that I hope GoDaddy integrates into its ... Continue Reading7 Comments
GoDaddy to change aftermarket commissions on Feb 1
· ServicesSome will win and some will lose under new commission structure. GoDaddy's (NYSE: GDDY) long-awaited "commission alignment" will go into effect on February 1. The new structure offers an incentive for people to use landers in the GoDaddy family of ... Continue Reading16 Comments
GoDaddy acquires .blackfriday and .photo domains
· Domain RegistrarsGoDaddy adds two more top level domains to its stable. ICANN approved two more top level domain transfers from the Uniregistry/UNR auction that took place last year. GoDaddy (NYSE: GDDY) acquired .blackfriday and .photo. .Blackfriday has about ... Continue ReadingLeave a Comment
NFTs trip up Uniregistry’s top level domain auctions
· Policy & LawA marketing stunt gone horribly awry? Frank Schilling's top level domain company UNR auctioned its 23 top level domain names at the end of April, grossing more than $40 million. To date, none of the TLDs have transferred to the winning bidders. The ... Continue Reading8 Comments
Tucows picks up UNR registry and employees
· ServicesTucows gets into the registry business with the acquisition of Frank Schilling's technical registry and 10 employees. Tucows (NASDAQ: TCX) announced today that it is acquiring Frank Schilling's UNR technical registry business and 10 of its ... Continue Reading2 Comments
2020 in Review: Domain aftermarket innovation
· Domain SalesAftermarket companies introduced new features to help domain investors sell more domains. This is the fourth in a series of posts about the domain name industry in 2020. Read the others here. 2020 started with concern about GoDaddy acquiring ... Continue ReadingLeave a Comment
2020 in Review: Consolidation
· UncategorizedTwo major registries were among the domain name businesses gobbled up in 2020. This is the second in a series of posts about the domain name industry in 2020. Read the others here. If you want to make a guaranteed prediction about the future of ... Continue Reading1 Comment
Less is more for domain name parking
· Domain ParkingGoDaddy generates more revenue from parked pages by showing fewer ads. How do you optimize revenue for a parked domain name lander? Less is more, according to GoDaddy. After acquiring Uniregistry, the company tested Uniregistry landers to ... Continue Reading2 Comments