Top level domain company migrates backend to the cloud.
Top level domain name company Donuts announced today that it has migrated its backend registry from on-premises backend infrastructure to the cloud.
The company migrated to Amazon’s AWS and said it’s the first major registry backend operator to migrate an existing on-premises backend to the cloud.
According to Donuts, this will make it easier to add additional top level domains to its stable.
“We’ve fully automated the platform environment build-up, allowing us to set up a new registry platform in any geography with the push of a button,” said Benoit Levac, VP of Product and Engineering at Donuts. “This strengthens our position within the market as acquisition opportunities present themselves during this market consolidation.”
Donuts operates 242 top level domains including .guru, .live and .games.
I think there is an alternate explanation, and that is that this will make it easier for Amazon to acquire Donuts — a thesis predicted by yours truly long ago.
Anyone who thinks that Amazon would own a registry business for all these years with most of those strings doing bugger all, underestimates them.
The open question has long been who would buy Donuts. My money has been on Amazon from the outset. Perhaps the final groundwork is being laid.
More predictions for 2020 here, ICYMI:
https://www.namepros.com/threads/happy-new-years-what-is-your-2020-forecast.1170533/
I’d put more money behind that bet if Amazon was doing much with its top level domains.
I’d put my money on Rob’s view, Andrew. Donuts would be quite a prize for anyone liking new TLDs.
https://www.cnet.com/news/amazon-coms-domain-power-play-we-want-to-control-them-all/
Not fan of the cloud, but that seems to be where everything is going.
“Not fan of the cloud”
Whether you like it or not, all backends are migrating to the clouds because of cost cost cost and less maintenance . And more and more business IT operations are going to the clouds.
The only 2 big players are Amazon and Microsoft and I have stocks in them. I even own cloudengineer , cloudcomputingSucks