Radix serving up Grilled Cheese at SXSW

New top level domain name company hopes to reach tech audience at SXSW this month.

People love free food, especially during a busy conference. I recently wrote about Sedo’s Froyo truck at SXSW; new TLD company Radix is also giving away free food at the event in Austin later this month.

The company will have a large booth at the SXSW Tradeshow and will be handing out free .space-branded grilled cheese sandwiches.

Radix will also offer discounts for on-the-spot registrations of its domains, such as .space and .online. It will promote its upcoming TLDs, including .online and .tech, as well.

Radix CEO Bhavin Turakhia believes SXSW is an ideal way to reach the target market for some of these domain names.

“SXSW is a great platform to reach out to innovators, techies and creative persons. We are really excited to be at the conference and have planned exciting promos to connect with the SXSW community and get the word out there about our domain extensions,” he said.