Company files for arbitration to get domain name.
Warner Bros is planning a sequel to its 2006 hit Happy Feet, and this time around it wants a good domain name for its movie web site.
The company has filed a complaint with National Arbitration Forum against the owner of the HappyFeet2.com domain name. Domain arbitration cases usually take 1-2 months, so they should have the domain name in time for the November theatrical release.
The domain name was actually originally registered in 2004 (before the release of the original movie) but has changed hands multiple times since then.
Warner Bros doesn’t own HappyFeet.com, which is used by a footwear store. It might be wise for it to look forward for once and register HappyFeet3.com. That domain was registered but has since become available for registration.