Domain holder engages investment bank to sell geo domains.
[UPDATED] Some of the world’s best geo-related domain names are on the block. Live Current Media (OTCbb: LIVC.ob) announced today that it is selling up to 6 of its premium domain names.
Domain Name Wire has learned that the 6 domains are the company’s geography related domain names. Based on the company’s portfolio, these domains are likely Brazil.com, Vietnam.com, Indonesia.com, Malaysia.com,
Canadian.com, and GreatBritain.com. [UPDATE: Canadian.com is not on the list. But Communicate.com, the company’s former name, is for sale.]
The company hopes to sell the domains for an aggregate amount of $6 million to $10 million in the next 90 days, but may not sell the entire portfolio.
Investment bank Arbor Advisors has the deal with Live Current. It is using Exclusive Domains to sell the domains. Exclusive Domains is run by Lou Doctor, who is also a Managing Director with Arbor Advisors. Doctor has spoken at TRAFFIC conferences in the past and attended the GeoDomain Expo in Chicago this year. Exclusive Domains has brokered valuable domains including Healthcare.com, Deals.com, Houseplans.com, Interest.com, and Billiards.com.
Live Current is losing about $2 million a quarter and had less than $2 million cash in the bank as of the end of June. The company planned to do a follow on stock offering, but its share price has dropped from over $3 per share to just 75 cents today. It also made a cash outlay of nearly $1.5 million earlier this year for an acquisition of Auctomatic, a company that helps people sell on eBay.
Selling the domains will provide a cash cushion. If the domains don’t sell, the company will likely need to seek an outside investment. With little debt, an outstanding portfolio, and a low market capitalization, the company may also be an acquisition target solely for its domain portfolio.
The company is focusing on its core retail sites including Perfume.com and its cricket ventures. Its prized domain is Cricket.com.