Dark Blue Sea and GoDaddy Get Back Together

Australian domain company signs new sales agreement with Go Daddy.

Dark Blue Sea, parent company of Fabulous, has had a rough year. It probably hit bottom back in July, when GoDaddy pulled out of a sales distribution agreement with the company.

Perhaps it’s one of those on-again, off-again relationships, as the two registrars have inked another sales agreement. This is good news, given that an outside investor is currently trying to takeover the company.

I checked in with GoDaddy CFO Michael Zimmerman this morning to understand the nature of the deal. Although he can’t say much, he did confirm that Dark Blue Sea’s domain names will again be available to purchase in GoDaddy’s registration path, appearing alongside NameMedia domains.

[Update: It turns out that Fabulous' domains will only show up for exact match queries, not the related domains in the premium box.]

The new deal isn’t as complicated as the last one, as GoDaddy won’t be getting options for Dark Blue Sea shares.

When announcing the deal, Dark Blue Sea CEO Greg Platz said it was too early to assess the financial impact of the agreement.

Further Reading:

  1. GoDaddy Delivers a Blow to Dark Blue Sea
  2. Dark Blue Sea: Domain Portfolio Worth $600 Million Retail
  3. Dark Blue Sea Hires Advisor, Defeats Board Resolutions

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Comments

  1. October 6th, 2009 | 12:13 pm

    Dark Blue Sea and GoDaddy Get Back Together – http://tinyurl.com/yawzy8a

  2. October 6th, 2009 | 12:28 pm

    Are there any material differences? Or is it sill just going to allow Fab’s domains into the premium domain section and distribute customer domain names through the DDN?

  3. October 6th, 2009 | 5:29 pm

    [...] the three of us sailed out the dark blue sea and headed to New Orleans where we all twittered our story over and over and over again. Share [...]

  4. February 5th, 2010 | 5:13 pm

    [...] the three of us sailed out the dark blue sea and headed to New Orleans where we all twittered our story over and over and over again. Share [...]

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