Parked.com Acquires WhyPark
Tuesday, April 28th, 2009
Domain name parking company acquires parking alternative.
Domain name parking company Parked.com has acquired WhyPark, a domain building service. Financial details were not disclosed.
Yesterday WhyPark announced it was scrapping its $99 set up fee and moving to a free model. This is part of the transition to Parked.com.
“Now that we have Parked.com’s expertise in monetizing traffic as part of WhyPark, we were able to change our business model to allow free access to our platform,” WhyPark founderCraig Rowe told Domain Name Wire. “We’re excited to have the opportunity to show what we can offer without the previous barrier of a signup fee in place.”
Customers who previously paid for the product will get additional benefits, such as the ability to place their own ads instead of using the embedded ad feed.
WhyPark will continue to operate as a separate product, but with the added benefits that come with being part of Parked. For example, WhyPark now includes Parked.com’s top tier ad feed, payments twice a month, and multiple payment options. This should substantially increase earnings compared to WhyPark’s previous system.
Related posts:
- WhyPark Gets Improved Ad Feed
- WhyPark Earnings up 10x for Some Domainers
- Parked.com Finalizing Stats Faster
Tags: Parked.com, whypark
Very interesting development. I think it’s a good move for both companies. Be interesting to know what the deal was for and whether the VC pushed for this.
Awesome news and a GREAT fit.
Congrats to all involved.
FYI, if you are using a clickbank URL for Whypark’s referral fee, you have to change to a new URL like mine http://www.whypark.com/?wpr=4576-F8939
The clickbank links will no longer work. Go here to get the new code http://www.whypark.com/account/referral-program.cfm
From whypark site for affiliates:
* 10% of the advertising revenue your referred accounts earn through the WhyPark ad feed
* 10% of the monthly subscription revenue, earned as your referred accounts upgrade to Enhanced or Managed service tiers
* 10% of any managed or promotional services ordered by your referred customers
When a visitor follows your link to WhyPark, we tag them as your referral with a 90 day cookie. So, even if they don’t signup for an account today, you will still be credited for the referral if they signup within 90 days.
And feel free to use my link to WhyPark when you sign up
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Yes. Sorry. Didn’t mean to step on your cookie.
Remove my affiliate link from the comment above. I wanted to show the URL.
Rob, that’s fine
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging a [...]
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging a [...]
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging [...]
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging [...]
This does look like a good move for both companies…though given their respective, divergent approaches to monetization, it does sound something like “Yes!” merging with “No!”
The point I made elsewhere – How soon will the other ppc companies attempt to catch-up to WhyPark/Parked?
I believe Parked is the most innovative of the larger ppc companies. However, it is still built on the strength/weakness of Yahoo.
I don’t know what is really happening behind the scenes of Google and Yahoo but domainers are still too dependent on G and Y and ppc/adsense, etc.
I have no idea if WhyPark’s cpa program is effective. Maybe, this will open up our mind to new way of thinking.
Does anyone have any HUGE success stories about using WhyPark?
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging [...]
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging [...]
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Wise move, very clever from Parked.com point of view. It will be much easier now to overtake parking competition..
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[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging [...]
[...] Domain Name Wire points out, WhyPark as a result of the acquisition is moving to a free model instead of charging [...]