How a great domain powered a huge online business.
If you want to talk to someone who understands the power of a great domain, look no further than Erik Allebest. In 2005, he acquired the domain name chess.com for only $55,000 in a bankruptcy auction and hasn’t looked back.
The domain paid dividends early because of how browsers worked back then. And Erik explains that the great domain still pays dividends to this day.
Chess.com now generates over $100 million annually and employs over 700 people. It welcomes 100,000 new signups every day.
Hear Erik’s fantastic story on today’s show.
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