It will make the workflow for verifying domain ownership easier.
Many domain marketplaces verify ownership before listing domain names. One way to prove ownership in a post-GDPR world is to add a TXT DNS record to a domain name. Both Sedo and Dan.com allow clients to add a special TXT record in the DNS for domains to automatically verify ownership.
But adding TXT records one by one is a pain. Some registrars offer ways to make this easier, such as GoDaddy’s DNS templates. But I also like what Efty is doing with its new bulk DNS management.
Efty is a domain sales platform that also plays nice with domain aftermarkets. It introduced a bulk DNS system that makes it easy to point your domains to Efty landers and verify your domains to list them for sale on other platforms.
First, you’ll point your domains to Efty’s nameservers. Then, you’ll apply TXT records to individual domains or your entire portfolio. Picture this process:
- Buy new domain
- Point nameservers to Efty
- TXT record is automatically added so you can add domains to marketplaces like Sedo
You can also add MX records to create catch-all email addresses.
Efty also recently integrated with WhatsApp so domain sellers can chat with potential buyers.