Kassey Lee reviews the market for four character domain names.
I’m starting this monthly series to look at 4C (four character) .com domains. Thanks to the ripple effect which began with 2C and then continued on to 3C, I believe many 4C will become valuable. Yes, the market for 4C domains has gone up and down, but I believe it will be up again. I think more and more 4C domains with good patterns will be used by end users over the long term as other shorter domains become too expensive. For example, LLNN can be the poor cousin of LL, which is out of reach for many Chinese SME. Because of this belief, I also own a collection of them and check their prices daily.
For December, Namebio reports 106 sale transactions of 4C .com domains totaling $65,200. The average price is $615, the lowest price $102, and the highest price $8,100. Here are the top 5 domains from the list selected for my analysis.
EMC2.com sold for $8,100. EMC can be an acronym for E Mo Cheng (恶魔城= demon castle, also the name of a video game series). EMC2.cn does not resolve but EMC2.com.cn redirects to DellEMC.com, a Chinese site owned by Dell. EMC2 could also be E=MC squared.
CP57.com sold for $4,655. CP can be an acronym for Cai Piao (彩票= lottery ticket) and 57 rhymes with Wan Qian (玩钱=play with money). Both CP57.cn and CP57.com.cn do not resolve.
MB88.com sold for $3,755. MB can be an acronym for Mu Biao (目标=target) and 88 rhymes with Fa Fa (发发=making a fortune). MB88.cn is for sale with BIN price of 3,000 yuan and MB88.com.cn redirects to a Chinese betting site.
MW88.com sold for $3,251. MW can be an acronym for Mei Wan (每晚=every night) and 88 rhymes with Fa Fa (发发=making a fortune). Both MW88.cn and MW88.com.cn do not resolve.
HH44.com sold for $3,010. HH can be an acronym for Huang Hou (皇后=queen) and 44 rhymes with Shi Zi (狮子=lion). HH44.cn is just a landing page looking for advertisers and HH44.com.cn does not resolve.