IDN backers get their wish.
Applicants for internationalized domain names will get prioritized to the front of the new top level domain name queue, ICANN confirmed today.
ICANN confirmed this information in a webinar about the gTLD prioritization draw.
The prioritization draw, which will determine the order in which initial evaluation results are released, as well as the priority applications go through other stages of the process, takes place in Los Angeles on December 17. It’s essentially a lottery in which applicants buy a $100 ticket to the draw.
Getting an early spot may give applicants a leg up against competing top level domains.
No other applications, such as geographic applications, will receive prioritization to the front of the line.
In order to be prioritized at the front of the queue, IDN applicants must purchase a ticket in the draw. Otherwise they’ll be sent to the back of the line with other applicants that didn’t buy tickets.