Company registers over a dozen domain names for airline merger.
[Update: Now domains related to an American Airlines and Delta or United merger have been registered.]
U.S. Airways has been rumored as a potential acquirer of American Airlines since the latter went into bankruptcy protection. Over two dozen recent domain registrations suggest that the acquisition is very likely, if not a done deal.
On Friday, the same day American parent company AMR asked for an extension on its bankruptcy reorganization, American Airlines or U.S. Airways registered a number of domains for the combined entity. The domains were registered through DNStinations, an affiliate of brand protection company MarkMonitor.
Among the domains registered:
american-usairways.com, .net, and .org
americanairlinesusairways.com, .net, and .org
americanusairways.net (the .com was registered by someone else in 2010)
usairways-american.com, .net, and .org
usairwaysamerican.com, .net, and .org
usairwaysamericanairlines.com, .net, and .org
usandaa.com, .net, and .org
The company also registered domains playing on the “AA” theme. These domains would likely be used to promote the value of the combined entity:
aadvantageofus.com, .net, and .org
advantageofus.com, .net, and .org
oneworldoneairline.com, .net, and .org