Show heads to London for two day vent.
The London edition of ad:tech got underway this morning with a discussion with Nike brand communications director, global football Ed Elworthy and EuroRSCG CEO Russ Lidstone.
The event runs through Wednesday at the National Hall in Olympia in London.
Compared to the U.S. ad:tech shows, exhibitors at the London show have a definite slant toward mobile advertising. There are about 170 exhibitors the show.
If you’re at the conference please stop by our Media.net booth. It’s on the left side of the exhibit hall at booth 208.