Quinstreet buys another insurance web site but says that’s it for now.
Fresh off purchases of Insure.com and Insurance.com, Quinstreet has paid $49.7 million cash for CarInsurance.com and related entities. In a press release, the company said this purchase:
…expands our proprietary media and traffic sources in Insurance, consistent with our strategy. It builds on our recent acquisitions of Insurance.com and Insure.com, both of which are performing well, and provides us with additional, complementary capacity to better serve consumers and clients at ever-increasing scale. This acquisition completes our near-term program to identify and acquire the best of the largest independent online organic media properties in the Insurance vertical. Our efforts now turn primarily to building these properties to provide exceptional consumer information and experiences, and to delivering great measured marketing results for our clients.
In other words, the company is done with its major insurance web site acquisitions and will now focus and getting the most out of its properties.
According to Compete.com, CarInsurance.com gets over 200,000 unique visitors a month.
Your insurance domain names have just went up in value again.
the suborbital space tourism is TOO dangerous says
since it’s sold with a site it’s not a domain sale record
Andrew Allemann says
@ the suborbital – correct, it was mostly the existing site traffic Quinstreet wanted to buy
Landon White says
Something is worth what someone
will pay, they say!
no piggy bank deal.for sure.
Footnote: noticed your DNW @ 7.5 4k down
from 08 … u a bandit on that one :-0
Lake Frances says
be even better if they broke sale down to say website is x amount and domain is x amount.
be good for highest domain sales ever if they did this.
Glenn Friesen says
Yea, I agree with Lake Frances above, one should break this sale down to specify the valuation of the domain, and the website. Perhaps even the traffic…
Thank you Mr. Ackavano!!! My portfolio is smiling..
Dan - BankVibe says
If you’re valuation method takes into account domain name AND rev, qnst should go after bnx (banks.com) publically traded with a market cap of about $4.6 million. Qnst should do a hostile takeover of this company and get a great domain like banks.com (which by the way does about 300,000 uniques per month also with plenty of mortgage traffic). They buy CarInsurance for 50 million why not buy banks.com for less than 5 million? They do similar traffic figures…
biznissworldM SALEEM RAJA says
I have World most expensive Domain for Sale $200 million. Is there anyone to purchase?