Active domainers are familiar with dozens of expired domain tools. In this entry I review NameSpy.
We all know that expired domains are an important part of any domain portfolio. Many expired domains come with existing link popularity, have been registered for years, and get traffic from day one. Most domainers are familiar with services you can use to find good expiring domains. Many of these are paid subscription services, including a newcomer called NameSpy.
NameSpy is geared to domain newbies and internet marketers, as evidenced by its sales page. They assume users don’t know much about the expired domain market. NameSpy says it’s a worthwhile solution because it helps you dig for the best expiring domains and helps you create “super” parking pages for domains you register.
However, I don’t recommend signing up for the service. More on that later.
First, here’s what NameSpy tells you about expiring domains:
-Number of Google, Yahoo, and MSN backlinks
-DMOZ and Yahoo directory listings
-Link to Archive.org for domain
-Bids for domain’s key terms in Overture and Adwords
-A computer generated “value” score for the domain
Compared to other expiring domain services, the cool thing about NameSpy is the inclusion of bid values from Overture and Adwords. However, these values are based on keywords parsed from the domains that won’t necessarily relate to the actual ads that will show on the domain. The sales page shows “checkthisoutdude.com” and high bid values related to the banking term “check”. However, the domain has nothing to do with “check” in the banking sense. So the bid values are irrelevant.
Now let’s talk about the page generator included with NameSpy. It’s basically a hosted script that creates mini-sites around keywords (similar to TrafficEqualizer). The sales page suggests that Google approves of such mini-sites. This is incorrect. Although Google has a domain parking program, it does not approve of sites that generate pages of search results for key terms over and over. It has strict guidelines for its parking page feeds. Trust me, Google has discussed this with me 🙂
Additionally, the page generator stamps each page with a Powered by NameSpy link. That means it’s easy for the search engines to quickly wipe away all pages generated with this software because it has a footprint. I found the page generator to work slowly, but this could just be an early-stage kink.
NameSpy is a legitimate contender in the expiring domains information arena. I give the service props for its clean design and navigation. It’s easy to see all of a domain’s statsat a glance. It organizes and analyzes expiring domains in an easy-to-use manner. However, after paying for the service for a month, I don’t think it’s worth the $39.95 per month. You can get most of the same info from SnapCheck.com for free, and I strongly discourage using NameSpy’s added page generator.
I welcome different opinions 🙂
Dave Zan says
He he he, as you said it caters to domain newbies and Internet marketers, with focus on the latter. The owner of the site’s an Internet marketer, too, I know that for a fact. 😉
Henna Tattoo says
I personally thinks that it is a bit too pricey… i rather pay a one lump sum, but knowing that with a little bit of effort you can get more out it so nah.. its not for me.
This is an old post I know, but the SnapCheck.com site mentioned is no longer free. They now cost more than NameSpy at $50/month. I haven’t tried either service but was interested in SnapCheck.com until I saw the price ;(
Melissa, thanks for the update. I haven’t been to SnapCheck in a while. I wonder if the donation I made when it was free can be applied to membership 🙂
Seriously though, a lot of expired domains are selling at premium prices right now. Buyers should look to other opportunities — or at least be cautious with names at SnapNames.
Is it a good idea to hire a programmer to build some type of custom script that finds good expired domains… or, is there something ‘off the shelf’ that will do the job just fine?
Do you recommend SnapCheck.com anymore?