October 28, 2005
Advertising
Domain Name Wire is the longest running blog for the domain name industry. It has been quoted in the New York Times, Sydney Morning Herald, eWeek, Guardian, and other major publications. It is frequently cited on TechCrunch and featured on TechMeme.
Companies that cater to the domain name business can reach their targeted audience by advertising on the site. Compared to other forms of advertising, including search ads, Domain Name Wire offers a great bargain for targeted access to the domain industry.
Domain Name Wire Traffic
According to Compete.com, Domain Name Wire is the most host heavily visited domain news site on the web. Domain Name Wire generally receives 80k-120k on site page views per month. RSS feed views are estimated at 200,000-300,000 per month.
Availability
Most of our advertising spots are already sold and existing advertisers get a first right to renew. Therefore, we do not typically know when an already sold spot will become available.
The current ad spots are available now: Spot 6, Spot 8, Text Ads, Newsletter.
Advertising Options
The graphic below shows the approximate placement of ads on the site:

Graphic Ads
Ads show on all pages of the site, not just the home page (except for spot 7). Current pricing and options:
Spot 1: 120×240, top of right column, may be animated. $1100/month.
Spot 2: 468×60, top of center column, may be animated. $1100/month.
Spot 3: 200×120, may be animated. There are three ads in this position. The first advertiser gets the first slot and new advertisers get the bottom slot. As an advertiser cancels, each other advertiser moves up. $850/month.
Spot 4: 120×240, left column below categories, first position, may be animated. $850/month.
Spot 5: No longer available
Spot 6: 120×120 ad, left column below two half skyscraper ads. There are three ads in this position. The first advertiser gets the first slot and new advertisers get the bottom slot. As an advertiser cancels, each other advertiser moves up. $400/month.
Spot 7: Service profile ads. These ads include your logo and up to 4 bullet points of text. They are rotated in every fourth post and are distributed in the RSS feed.
Spot 8: 120×240 ad, bottom of either column, may be animated. $200/month.
Please contact andrew[at]domainnamewire.com to inquire about graphical advertising.
Newsletter Ads
Domain Name Wire’s newsletter is sent to 850 domain professionals and includes recent domain news. One ad of up to 5 lines can be placed at the top of the newsletter for $75. Text only.
Please contact editor[at]domainnamewire.com to inquire about newsletter advertising.
Text Ads
Only links to sites that will be of interest to domain name owners (e.g. webhosting, domain appraisals, domain parking, registration, sales) are allowed. Text links have a maximum 75 characters plus URL. Ad copy may not include extensive non-alpha characters. Ads are added to the bottom of the list and then move up when prior advertisers stop their campaign.
Text link pricing is $125 per month per ad. You may also pre-pay 3 months of advertising for only $350 ($25 off). Ads automatically renew until you cancel your subscription through PayPal.
To order text ads, select from one of the options below. After making your payment, please send an email to editor@domainnamewire.com with your ad text and URL.
Monthly text links subscription, $125






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