Here are 60+ domain names that sold on Sedo this past week.
Sedo sales from the past week totaled more than $1 million with some 495 reported transactions, the highest of which was Float.com at $50k. Of these, I’ve tracked down about 60 end-user buyers.
Acquiro.com (€3900) – Sold to Selling Simplified, a lead-gen / marketing firm that already owns its exact-match .COM. We can’t see yet who acquired Acquired.com, which Sedo sold during the same week.
Act-On.co.uk ($9800) – This marketing technology company has expanded beyond 300 employees. Time to home in on the UK branch, apparently, by adding this ccTLD to their .COM.
BannerElk.com ($4000) – will simplify matters for the TownOfBannerElk.org in North Carolina.
BlogNetwork.com ($3950) – iGo.biz is a “team of designers, programmers, marketing experts and lead providers”. Their home page repeats the phrase “visibility online” 3 times; so running a blog network suits them.
BNO.eu (€1390) – Bausola Nardini Operti & Partners are an Italian accounting firm.
BugPolice.com ($1500) – I must say, for a company “serving all of South Florida” only, Hulett Environmental Services certainly owns a disproportionately great domain name: Bugs.com. Why are they buying this additional domain? Getting ready to rebrand after a domain sale, I wonder?
CalAero.com ($2595) – The California Aeronautical University is “preparing for takeoff October 2015”.
Cash-In.com ($2500) – Even a Finnish-language website offering “100% domestic debt collection … since 1985” saw fit to add .COM to its exiting .FI domain. Why? The fact that their services encompass Swedish and English affords a clue.
CharlesKelley.com ($1800) – is a country musician signed (I’m guessing) to Universal Music, who bought his name as a domain.
Coating.ca (€1450) – was purchased by Micrylium, a “professional disinfection” company.
Cumulus.Global ($1000) – This cloud computing site now forwards an nTLD to their preexisting .COM.
DavidP.com ($700) – Hover.com rents out personal names for use in custom email addresses. Here’s another for their collection.
DoctorsGate.com ($2800) – forwards to Tankreinigung24.de, which means “tank cleaning” in German. No idea why. The parent company seems to be Forgom.de, which covers fields as disparate as brand management, business consulting, real estate, and tank technology. Why not Medicine too?
DP-Solutions.com (€1200) – This German company’s focus is “digital direct printing”. They began with a hyphenated .DE and have apparently decided to go global. Meanwhile, the non-hyphenated .COM belongs to an unrelated IT company. That shouldn’t be the least bit confusing.
e-deco.fr (€850) – has been launched as an e-commerce site for furniture and decorating accessories.
EnelInt.Global ($2750) – You can see why Enel, “a multi-national power company and a leading integrated player in the world’s power and gas markets [that] operates in more than 30 countries across 4 continents”, would care about being global. You can also see that they forward this domain to Enel.com.
Escort-EU.com (€800) – was purchased by Fullcover Investments Ltd, which operates such european escort websites as Escort-Ireland.com and Escort-Scotland.com.
ExpertIT.de (€1250) – adds German clientele to the existing Romanian website: ExpertIT.ro.
ExploreItaly.com ($3000) – is being developed by Starwood Hotels, whose “Preferred Guest” program boasts “1,200 of the world’s best hotels in 100 countries”.
FoodPanda.it (€1500) – HelloFood.it offers home or hotel-room delivery of pizza, sushi, Chinese food, etc. in a dozen Italian cities. Most likely, they bought this domain to supplement their Chinese food delivery.
Furter.org ($977) – is the surname of buyer Michel Furter.
Gallery.Furniture ($2600) – Yep, you guessed it. GalleryFurniture.com bought this nTLD variant and are forwarding it to their preexisting site.
GO1.com ($7800) – GO1 software lets you create or select courses to train staff or customers.
Gophr.com ($1000) – upgrades Gophr.it, which is an app for “consignment pick up and delivery”. In American slang, a gopher is both a rodent and any lackey you can send off on tedious errands (i.e., to “go for” something).
HelloMint.com ($2395) – Hello is a brand of breath sprays, including among its flavors (surprise, surprise) mint. The buyer appears to be Diagnosia.com, which looks like a searchable database for pharmaceuticals.
IncomeMaker.com ($1716) – has been purchased by MomsView.com, “the most supportive community of moms on planet earth”.
InterMarketing.com ($13,000) – enables InterMarketing.co.uk to reach a worldwide audience convincingly, while protecting their brand. What’s more, they’ve positioned this calling card as a separate website with a jazzy remixed intro video. Thus they’re able to maintain a recognized site for British clients while simultaneously introducing themselves to a new demographic.
JungleFormula.com (€1000) – Omega-Pharma.com, which already picked up the hyphen-free version of their corporate domain, seems to be following suit with their product line. Jungle-Formula.com is their mosquito repellent.
Kaiak.com.br ($800) – now forwards to VoeGol.com.br, a Brazilian flight booking website. (Their name translates as “Fly Goal”.) Since Kayak.com operates in precisely the same niche, these brands must be partners or share a parent company.
Kamagra-Fast.com (£1000) – adds an “M” to a .CO website, but it also introduces a hyphen that wasn’t there before. No, not Krav Maga. Kamagra is effectively cheap Viagra, and this company promises “next day … delivery in the UK”.
Kuendigung.eu (€800) – was purchased by the law firm of “Dr. Renner Beiter & Partner”. Kündigung means termination or dismissal in German – as in being fired.
LabelScanner.com ($995) – Labelor added this domain to their toolkit. At the moment, even Labelor.com redirects to Labels.be, which says “powered by Labelor”.
LocalsOnly.com ($1400) – is a “food and travel show” with episodes already airing for L.A. and Las Vegas.
MarineCorpsLeague.org ($1772) – is a step up from MCLNational.org for the “Marine Corps League National Headquarters”. This isn’t where you’d go to enlist. They sell jewelry and apparel at MarineCorpsRings.com.
MoleDoctor.com ($1495) – now belongs to the Mole Removal Clinic in San Antonio, Texas.
Moriarty.co.uk (£1988) – was purchased by a Denis Moriarty in Ireland.
MotorMagazin.com (€950) – Already up and running as a German automotive site.
Mster.co (€1500) – Contrary to what some domainers suppose, tech companies frequently view .IO as a temporary stepping stone or else eventually find it to be inadequate for communicating with a mainstream audience. Witness this German company, which now forwards its .IO to a newly acquired .CO.
OddsCalculator.com ($3000) – seems to be earmarked for sports betting, since it was purchased by the owners of HockeyDraft.ca, a fantasy NHL pool.
PropertyDepot.com ($1444) – is a metro Atlanta real estate agency.
Review.co.nz ($5000) – now belongs to the Manhattan Review, which offers “test prep & admissions consulting” with headquarters in New Zealand.
SafeCert.com ($4870) – I’m not quite sure what this will be; but clearly the buyer saw it as an upgrade for SafeCert.in, which he owned already. Neither domain resolves currently.
ScotchWhisky.ae ($1000) + ScotchWhisky.nz ($1000) – Looks like Speciality Drinks Ltd. purchased this pair for New Zealand and the UAE. Incidentally, Michael Berkens owns SpecialtyDrinks.com, which differs by one “i” and must receive a fair bit of accidental traffic.
SeniorenAssistenz.de (€750) – Büchmann/Seminare KG is a German company focused on senior citizens, with services ranging from outpatient care to career training and support. Their website has been located at Senioren-Assistentin.de.
Stre.de (€1500) – Strategis.eu, a German real estate company, bought this somewhat similar domain.
SubAfrica.com ($2795) – was acquired by GentechPartners.com, which builds and monetizes websites for the “developing markets in Africa and Asia”. Indeed, they have offices + websites in Nigeria, Kenya, Kazakhstan, Azerbaijan, Ukraine, and Russia.
Tennisergebnisse.com ($1400) – The folks at TennisLive365.com picked up “tennis results” in German.
TheWatchFinder.com ($877) – went to Manhattan Time Service, whose principal website seems to be WatchRepairNY.com.
Tonatto.com ($780) – is a perfume line named after its creator, Diletta Tonatto.
UnderTree.com ($1330) – For a company specializing in “radiant cooling and heating systems“, this brand name is very much outside the box – especially since they’re Italian and began with UnderTree.it. Shade might be the operative idea.
Vakuumheber.de (€1750) – Schmalz makes vacuum lifters. This is an exact-match product term for the German company, which already owns Schmalz.com.
VIPBusinessCards.com ($1000) – went to PGI Print Graphics. In addition to PGIPrintingServices.com, they also operate TeeShirtGuys.com; and it isn’t hard to see how business cards might fit their business model.
Voicetec.ch (€1500) – Already in use, offering video conferencing, call centers, and the like.
XQFoundation.org ($2666) + XQInstitute.org ($2666) + XQSchools.com ($2666) + XQChallenge.org ($2670) + ChallengeXQ.org ($2666) + ProjectXQ.com ($2666) – I’m less interested in what XQ will be than I am in this peculiar purchase pattern. Altogether, $16,000 went toward these half dozen “XQ” domains, 4 of which are .ORG rather than .COM. Moreover, they were all registered under privacy on June 24, 2015 – apart from the baby of the family, ChallengeXQ.org, which seems to have been an afterthought on July 8. The 4 corresponding .COMs (i.e. those not listed above) were registered on matching dates (July 8) or even a day later (June 25) by SafeNames.net, “experts in … corporate domain portfolio management”. To me, that expertise seems inordinately expensive when 1-month-old domains cost this much. The buyer seems to be a client of MediaArtsLab.com, which is a partner or subsidiary of the global ad agency TBWA. So we’re talking about a client of a client of a client. With so many people in between action and responsibility…
zählerschrank.de (€1000) – This IDN not only permits the umlauted “A” for direct type-in; it also drops “24” from Zaehlerschrank24.de. Now if only this electrical parts website resolved without the necessity of typing “www.”, they’d be sitting pretty!
To view last week’s article in this series, click here. And in case you’d like to try selling domains via Sedo, check out this handy report by Andrew Allemann.
John says
Thank you !
Joseph Peterson says
You’re welcome.