What is planet.ECO up to with its latest trademark filing?
A company that appears to be out of the running for the .Eco top level domain name has filed an intent-to-use trademark application for “.Eco”.
planet.ECO LLC was one of four applicants for the .Eco top level domain name. Rival applicant Big Room won a Community Priority Evaluation for .Eco, meaning it will get rights to run the domain name exclusively.
Two other applicants, Donuts and Minds + Machines, filed with ICANN for the Independent Review Process to challenge the community priority decision. That challenge is still pending. Click here to continue reading…