Domain parking ad providers make changes. There have been two announcements from the big domain parking ad providers over the past 24 hours that may affect your domain parking company. According to an email from NameDrive, Google is banning URL ... Continue Reading4 Comments
Warning: Your Yahoo Search Traffic is Going Away Next Month
· ServicesYahoo to transition to Bing search results very soon. It's time to stop talking about Yahoo search rankings and the traffic the search engine delivers to your site. Starting as early as next month, no one will care how well you've tricked Yahoo into ... Continue Reading16 Comments
Yahoo-Microsoft Ad Transition is Going to be a Cluster…
· ServicesAs we get closer to advertising transition, scope of changes become apparent. We're getting nearer to D-Day, when the Yahoo and Microsoft ad deal starts to affect advertisers on the former's platform. Here's just one example of the headaches ahead ... Continue Reading4 Comments
Yahoo Settles Lawsuit and Gets Flicker.com Domain Name
· Policy & LawYahoo now has Flicker.com for Flickr.com web site. As Michael Berkens pointed out today, Yahoo now owns the domain name Flicker.com. But this wasn't your typical domain name sale. It was actually the culmination of year long anti-cybersquatting ... Continue Reading15 Comments
Yahoo Files Patent App for Discovering SEO Link Spam
· UncategorizedSearch engine files patent application for methods of detecting link spam. Ever since people caught on to how Google used the number of incoming links to a web site in its ranking algorithms, people have tried to game the system. From selling links to ... Continue Reading3 Comments
Yahoo Gets Patent for Behavioral Ad Targeting
· Policy & LawSearch company granted patent for delivering ads based on user profile and behavioral information. The U.S. Patent and Trademark Office issued U.S. Patent 7,680,786 (pdf) to Yahoo! today for "Optimization of targeted advertisements based on user ... Continue Reading1 Comment
Yahoo-Microsoft Benefits for Domain Parking Closer to Fruition
· Domain ParkingYahoo-Microsoft payday for domainers is finally within view. It's getting closer. Yahoo and Microsoft have announced they've cleared U.S. and European regulatory requirements for their search partnership. The first change will be that Bing's ... Continue Reading6 Comments
Yahoo Files Patent Application for Method to Prioritize Cybersquatting Battles
· Policy & LawMethod helps brand managers prioritize cybersquatting disputes. Yahoo has filed a patent application (pdf) for a method for prioritizing which cybersquatted domain names to pursue. The application describes a system that generates a list of domain ... Continue Reading3 Comments
Yahoo Gets Patent for Domain Parking Optimization
· Domain ParkingYahoo gets a whopper of a patent for domain name parking optimization. Yahoo, one of the largest providers of advertising to parked domain names, has filed a patent application been granted a patent for optimizing the keyword links on "two-click" ... Continue Reading3 Comments
Yahoo Cost-Per-Click Prices Down 29% in One Month
· Domain ParkingMarketing analytics firm reports steep drop in Yahoo click costs. According to marketing analytics company Covario, Yahoo's cost-per-click prices were down 29% after instituting widespread variable click pricing in September. Although it's unclear ... Continue Reading7 Comments
