[Editor's note: Last Friday I interviewed Local.com CEO Heath Clarke and Senior VP of Corporate Development Peter Hutto about their company's acquisition of Octane360. In doing research, I realized the first article I ever wrote on DNW -- March 9, 2005 ... Continue Reading4 Comments
Local.com Buys Octane360 for Up to $11 Million
· ServicesCompany powered by geo domains is acquired. I got a "we should catch up" email from Octane360 CEO Adam Rioux last night. Then this morning I see this - he just sold his company for $5 million in cash and stock plus an earnout of $5.9 million. My ... Continue Reading8 Comments
5 Alternatives to Traditional Domain Name Parking
· Domain ParkingParking revenue got you down? Here are 5 alternatives to try. Here are five alternatives to traditional pay-per-click domain parking. RootOrange - RootOrange will lease your domain name on a local basis to multiple parties. In theory, this leasing ... Continue Reading31 Comments
Success Story: Octane360 Takes Domain Monetization Beyond PPC
· ServicesCompany brings multiple revenue streams to domain names. In December I wrote about Octane360, a startup that promises to bring new monetization options to domain names. I'm happy to report that the company is delivering on its promise. The ... Continue Reading31 Comments
Octane360 Monetizes Long Tail Geo Domain Names
· Domain ParkingCompany provides scalable solution to monetize long tail geo domains. Connecting local businesses to customers is a huge business. But it has always presented a challenge to owners of long tail geo domain names, such as (City)DaySpa.com. A couple ... Continue Reading7 Comments