Look out below; the domain industry was just dealt another huge blow. In September 2024, Google informed advertisers that new Google ad accounts would automatically be opted out of serving ads on parked domains. That meant that the growth of new ... Continue Reading2 Comments
Top stories on Domain Name Wire
· UncategorizedGoDaddy auctions and Google's domain parking change were top stories. Miss any of last month's news? These were the top stories on Domain Name Wire last month, ranked by views. 1. Another company sues GoDaddy over auction clawback - Remember ... Continue ReadingLeave a Comment
Google just dealt another blow to domain name parking
· Domain ParkingNew ad accounts must opt-in for their ads to show on parked pages. Domain name parking (or what's left of it) just took another hit. Today, Google informed advertisers that new Google ad accounts will automatically be opted out of serving ads on ... Continue Reading6 Comments
Google Ads RPM drives CentralNic revenue growth
· Domain ParkingSurge in ad rates drives organic growth at CentralNic. Domain name and online advertising rollup CentralNic (London AIM: CNIC) reported earnings for the first nine months of 2020 today. Due to major acquisitions, CentralNic's revenue grew 118% ... Continue ReadingLeave a Comment
Upside of the downturn: Ad networks are on sale
· UncategorizedAdvertising through networks is now more affordable. Online advertising networks are reporting a slump due to the pandemic. Companies that are closed have no reason to advertise! This is impacting major ad platforms such as Google and Facebook. ... Continue Reading1 Comment
The end of the text ad
· ServicesGoogle Adsense continues to move away from text-only ads. Is the Google Adsense text-only ad about to die? Google sent an email to Adsense publishers today detailing some changes to its ads. It says: We’re moving towards richer ad formats, ... Continue Reading9 Comments
Google Adwords no more
· ServicesGoogle is changing the name of its iconic Adwords advertising service. For those nostalgic about the old days of online advertising, we're almost at the end of an era. Google Adwords is rebranding its service as merely Google Ads in the coming ... Continue Reading4 Comments
Google to let users “mute” remarketed ads
· Uncategorized"Mute This Ad" on the way. Google is rolling out a new system to allow users to block certain ads from showing up as they surf the web, and it's a very welcome feature. Over the past year the number of "remarketing" ads has exploded. These ads are ... Continue Reading8 Comments
