Data from Baidu shows how people in China visit websites. Is domain important when Chinese consumers visit a website? What are the implications in terms of demand for domains and types of domains that can sell to people and companies in China? As a ... Continue Reading6 Comments
Direct visits driving demand for domains in China (update)
· UncategorizedKassey Lee looks at the latest data on web navigation in China. Now that we are in 2020, it's time to update the time-series analysis of web traffic data in China and see the impact on demand for domains. I wrote the article "Direct visits ... Continue Reading4 Comments
Direct visits driving demand for domains in China
· UncategorizedKassey Lee reviews data about how people in China visit websites. I often hear that domains are no longer relevant because consumers simply go to their search engines for anything they want to find. This, if true, must be detrimental to domain ... Continue Reading10 Comments
Hallmark Cashes in with Easter.com, Frank Schilling for GoodFriday.com
· UncategorizedHallmark sees holiday traffic with generic type-in traffic. Big domainers get in on the action, too. Talk about a good use of a fantastic generic domain name -- Hallmark owns Easter.com, and is cashing in thanks to direct navigation traffic. A ... Continue Reading5 Comments
Why the iPad is Bad for Domainers
· UncategorizediPad means more web users will circumvent web addresses to get information online. It wasn't a question of whether or not Apple would release a tablet computer this past week. It was only a question of the specs and name. What we're left with is ... Continue Reading70 Comments
Adobe Direct Navigation FAIL
· UncategorizedDreamweaver.com forwards to the wrong URL. I was researching web design software this morning. Knowing that Dreamweaver is one of the more popular applications, I typed Dreamweaver.com into my browser. Here's what I saw: Ouch. Yes, Adobe ... Continue Reading5 Comments
Experienced Web Users Still Use Direct Search
· UncategorizedMy recent online car shopping experience is an example of an experienced web user using direct search. Do experienced web surfers use direct search, or is it limited to the inexperienced? I'd argue that both use it. I consider myself an experienced ... Continue Reading1 Comment
Could Google Chrome Actually Be Good for Domainers?
· UncategorizedWas the initial reaction to Google Chrome's Omnibox wrong? Earlier this week Google (NASDAQ: GOOG) released its browser Chrome, and my initial reaction was that it will hurt direct navigation. Chrome includes a feature called "Omnibox", which ... Continue Reading6 Comments
Is Direct Navigation Too Expensive?
· ServicesHigh domain prices might make purchases for direct navigation too costly. At an entrepreneurs' retreat in Mexico earlier this year, I stumped about domain names and how entrepreneurs can use them to their advantage. One of the topics was using generic ... Continue Reading16 Comments