Despite what an ill-informed lawyer thinks, parked domains convert well for advertisers. Yesterday, we learned of a lawyer who felt that domain parking can't convert for advertisers because he didn't have success spending $136.11 on parked domain ... Continue Reading10 Comments
EVOLanding Evolves: Drastic Improvements to Auto-Generated Pages
· Domain ParkingAlternative to domain parking forges ahead with upgrades. EVOLanding, one of a handful of companies to offer "automated site generation" for domain names, has launched a number of new features and upgrades. One of the most important is data center ... Continue Reading11 Comments
Will Cost Per Action Replace Cost Per Click?
· Domain ParkingThe future of cost-per-click is questionable. Cost-per-click advertising, such as Google Adwords, is a staple of the internet advertising industry. It is also the primary form of advertising used to monetize parked domain names. But will CPC give way ... Continue Reading10 Comments
Instant eCommerce Sites – Beyond Domain Parking
· Domain Parking, Services, UncategorizedLeonard Holmes of ParkQuick.com provides a domain monetization update. SmartName is the premium service from Name Media - the parent company of Active Audience and GoldKey. They purchased the SmartName service that was originally developed by Ari ... Continue Reading11 Comments
Domain Embarking Loses Google Adsense Feed
· Domain ParkingAutomated site generation company informs customers that its Adsense account is canceled. Domain Embarking, one of several companies that creates auto-generated sites for domain names, informed its customers that Google (NASDAQ: GOOG) canceled its ... Continue Reading16 Comments
Click Forensics, Publishers, Ad Networks Facing Traffic Quality Challenge
· Domain ParkingMeeting in Austin brings together constituents to discuss improving online advertising results -- for everyone. The long term survival of domain name monetization -- be it domain parking or otherwise -- depends on giving advertisers bang for their ... Continue Reading4 Comments
Update: Google Organic Search Results Requirement
· Domain ParkingFollow up to March announcement by Sedo about new Google requirements for parked pages. Back in March Domain Name Wire reported that Sedo was testing the placement of organic search results on its domain parking pages. This is a requirement from ... Continue Reading3 Comments
Affiliate Programs May Be Future of Parked Domain Names
· Domain ParkingCost per action and cost per sale is a good alternative to pay-per-click. With all of this talk about dying pay-per-click revenue and the potential for Yahoo (YHOO) and Google (GOOG) to stop supporting the domain channel, domain owners are looking for ... Continue Reading13 Comments
Can Marchex Pull it Off?
· Domain ParkingLocal search evangelist pushes forward with Adhere. Is it enough? Marchex (NASDAQ: MCHX), the company that helped make domain portfolio sales popular with its purchase of Yun Ye's portfolio, is moving forward with its local ad plans by integrating two ... Continue Reading3 Comments
Overheard at TRAFFIC
· Domain ParkingHere's a quick summary of what's gone on at TRAFFIC the past 24 hours. The mood at TRAFFIC is somewhat subdued right now, but that may be the massive hangover from last night's TrafficZ party. A lot of beer was consumed and things didn't settle down ... Continue Reading17 Comments