Two things jumped out at me after reviewing Dan’s latest sales data.
Domain name investor Leanne McMahon puts together a weekly summary of sales at Dan.com. Here’s a look at the numbers from September 22-30:
Public Dan @UndevelopedSales 22-30 September 2021
🚩 1,289 public sales
🚩 Highest sale of the week a .so $147,510
🚩 2nd a .poker $143,550
🚩 3rd is a .casino $98,999
🚩 4th is a .com $77,220https://t.co/iO0X3JclKd
— Leanne (@LeanneMac) October 14, 2021
There are a couple of takeaways.
First, the Dan platform was responsible for nearly $2 million of sales during the last week of September. These are sales that industry stalwarts Afternic and Sedo left on the table because they haven’t innovated fast enough. Dan (and other new platforms) provide more options, tools and data to domain sellers at a lower price.
Second, you’re foolish if you think there aren’t opportunities in non-.com domains. Sure, you have to be savvy to find the right deals and extensions. But .com didn’t chart until the fourth spot this week, after a .so, .poker, and .casino. 98 different TLDs sold, including sales over $5,000 in .vacations, .builders, .lease, .ski, .irish and several others.