Kassey Lee examined all 676 two letter .com combos to see how many are used by Chinese companies.
A lot of 2L .com domains have moved to China, but how many of them are actually put to use?
To answer this question, I generated a list of 676 two-letter .com domains. (676 is the maximum number of two-letter domains possible.) I visited each domain and checked its contents. I also checked if the domain is used as an acronym.
In my final list, I have excluded end users obviously located outside China, such as DF.com (Digital Future) and JU.com (聚币) in Singapore. Below is the list.
|BL.com||Bai Lian (百联)||y||Shopping|
|CH.com||Chun Qiu (春秋)||n||Travel|
|CY.com||Chang You (畅游)||y||Games|
|EQ.com||Yi Kong (易控)||n||Autos|
|EV.com||Electric Vehicle (电动汽车观察家)||y||Autos|
|GZ.com||Ming Yang (名扬由)||n||Domains|
|HG.com||Wan Jia Huan Gou (万嘉欢购)||y||Wines|
|IQ.com||Ai Qi Yi (爱奇艺)||n||Videos|
|JD.com||Jing Dong (京东)||y||eCommerce|
|JK.com||Jiu Zhou Tong Jian Kang (九州通健康)||y||Shopping|
|KE.com||Bei Ke (贝壳)||n||Real estate|
|KK.com||Duo Ku (多酷)||n||Games|
|KM.com||Qi Mao (七猫)||n||Videos|
|LE.com||Le Shi (乐视)||n||TV|
|LT.com||Le Tou (乐投)||y||Games & lottery|
|LU.com||Lu Jin Suo (陆金所)||n||Finance|
|LY.com||Tong Cheng (同程)||n||Travel|
|MI.com||Xiao Mi (小米)||n||Smartphones|
|NN.com||Qian Kuan (千款)||n||Games|
|OD.com||OD (OD体育)||n||Sports betting|
|PT.com||Players Times (玩家时代)||y||Games?|
|QQ.com||Teng Xun Wang (腾讯网)||n||News|
|QX.com||Qi Xin (齐心)||y||Shopping|
|RO.com||Xian Jing Chuan Shuo (仙境传说)||n||Games|
|SO.com||360 Sou Suo (360搜索)||n||Search engine|
|VX.com||Wei Xiao Wang (微小网)||n||Design plans|
|WJ.com||Wan Jia (玩家)||y||Games to launch?|
|WQ.com||Wan Qian (万千)||y||Shopping|
|XA.com||Ji Fei (极飞)||n||Drones|
|XD.com||Xin Dong (心动)||y||Games|
|XF.com||Xian Feng (仙峰)||y||Games|
|XQ.com||Xin Qi (新奇)||y||Blog|
|YW.com||Yun Wei (运维)||y||Internet services|
|YY.com||Jin Hong (津虹)||n||Videos|
|ZI.com||Zi Li Hang Jian (字里行间)||n||Chinese fonts|
|ZJ.com||Zhe Jiang(浙江)||y||Ze Jiang news|
|ZY.com||Zhuo Yue (卓越)||y||Education|
There are 43 domains developed into Chinese websites, which represents only 6% of the 676 domains. Less than half (42%) are acronyms and many of them represent 2-pin names, such as BL.com for Bai Lian (百联), CY.com for Chang You (畅游), and JD.com for Jing Dong (京东).
I highlight 2L and 2-pin here because of their special place in corporate China, as described in “What’s 2-pin and why does it matter for domain investing?“.