.Club is on a tear thanks to the Clubhouse app.
If you follow .Club founder Colin Campbell on twitter, you know he’s been excited the past couple of weeks. .Club has been on a tear. Here’s one of his tweets:
The only way to describe it is “Absolute Pandemonium”
Yesterday hit 469 premium name sales, 7401 registrations and 75K in sales at https://t.co/KMcRncDdxN @thedomains @getdotclub @domainnamewire @DInvesting @GoDaddy@onlinedomaincom @dnjournal
— Colin.club (@ColinDotClub) January 15, 2021
And that’s just one day. Other tweets show that hundreds of premium .club domains have been registered every day recently.
From January 1-17, premium .club registrations are up 737% compared to the same time last year. Regular registrations are up 92%.
Some of the premium registrations are fairly inexpensive (about $20), but others are pricey.
So what’s driving this sudden surge? It seems to be the popular Clubhouse app.
You might have heard of Clubhouse described as an app that’s kind of like podcasting. It’s a social media platform focused on the spoken word. I think a better description is communal radio because it’s not recorded like a podcast is.
On Clubhouse, you can follow people or groups called clubs (see top left image).
The nomenclature seems to be driving people to register .club domains related to their clubs. The top right image shows the History Club on Clubhouse. It uses and promotes the domain historyclub.club.
Additionally, domain investment discussions on the platform are driving new interest in domain investing. Clubhouse users who learn about or discuss domain investing on the platform are interested in .club domains given the popularity of the app.
Clubhouse will likely get much more popular as the year progresses. Its success is remarkable given that it’s only available on iOS so far and is invite-only.
It will be interesting to see if this surge in .club registrations continues along with the app’s popularity.