Kassey Lee provides this great overview of how to invest for the Chinese market.
I often receive the same kind of questions from readers, such as how to sell to China and where to list domains. So, I have decided to write this guide with links to specific articles covering various aspects of the China domain market.
Big picture first. China is the largest digital economy driven by 900 million savvy digital consumers. Domains are the foundation of any digital economy and a large digital economy offers massive growth for domains. Read “New data explains the Chinese domain name market” to understand the big picture and also find out which extensions are popular in China.
Corporate China is truly different from the rest of the world. .Com used in China rivals that of the USA. In fact, .com is the first choice and some companies just own the .com without the matching .cn domain. So, if you want to sell to China, you need to look at .com domains. Read “China loves .com“.
What is the implication for domain acquisition if over 60% of digital consumers in China visit a website directly? This means Chinese companies are looking for easy-to-remember domains for their websites. Read “Direct visits driving demand for domains in China (update)“.
Internet companies are the new leader in the business world, so by studying the top internet companies in China, you can understand what types of domains corporate China wants to buy. The article “What domains do Chinese internet companies want to buy?” lists the top 100 internet companies and their corporate domains.
How do you sell domains to China? If you have domains in the 6 figures or higher price ranges, you can just hire a China-based domain broker. However, if you are like me, and the majority of domain investors holding domains of average quality, there is an easy way to avoid the language and payment issues: use an MLS (multiple listing service) provider. Read “How to sell domains to China“.
How do you find end users in China? Even if you don’t read Chinese, you can use the methods described in “Three steps to Chinese end user research” to find end users for your domain. You can then contact them using contact email addresses found in “7 ways to find contact email addresses for Chinese companies“.
Finally, remember that you can use Google Translate or similar translation services to help you communicate with Chinese buyers.
Carl Bollinger says
Let’s give Commie China lots more money so they can keep committing germ warfare and putting more people into slavery. Communism is the wealthy mans game.
Mike says
It is a shame that China has such a nasty ,inhumane Government. It does not worry me whether it is Communist or Capitalist, but what does concern me is the fact the Govt of China has no scruples whatsoever in arresting and torturing innocent people simply to cover up the Truth. It also cries when it cannot have access to Western markets, yet it makes it so damn difficult for Western Companies to ever do business IN China. Plus of course the Genocide the Chinese Govt is carrying out in Xinjiang against the Muslims. No siree, the sooner China has big revolution and throws out the present Government the better. It would be great.
Mansour says
Let us get over politics and what the government does or does not we are dealing in business I sold domains to chines buyers and got 10 times what I will get from a western buyers who like to nickel and dimes you and the best offer you get is $500 mostl agents speaks English very well and they bargain a lot if know how to do the same you can do very good business if you do not put your domain safely with godaddy and wait.
Goodluck