These are some great options but could be better.
Last week, Michael Cyger of DNAcademy posted a guide about how to choose from GoDaddy’s five “for sale” landers for your domains.
Five landers? Yes, I was surprised to learn that there are so many options. Four of them involve forwarding a domain visitor to a page on GoDaddy’s website.
Forwarding a domain directly to the purchase path on GoDaddy is a smart idea that I’ve heard people tell me about in the past. But I don’t want GoDaddy to advertise other domain options when I forward the traffic, which is the default for GoDaddy’s search pages. Cyger’s post shows that there are a couple of options to avoid this. One is to send the visitor to a GoDaddy auction page, and the other is to forward them to a page that only shows the premium domain for sale and no others (see picture above).
I like the latter option best. But there’s a weird drawback to this page: it doesn’t show the domain’s price.
GoDaddy representatives have said that the company tested buy now pricing on its main landers and found that having people fill out an inquiry form works best, so that’s why its official landers are set up without a buy now option. But I believe these tests were run a while ago, and not since the company switched from Afternic to GoDaddy branding on its landers. I think it’s worth testing again, at least for low-cost domains.
This would make it much easier for domain investors to point their domains to a GoDaddy for-sale lander.
Check out Cyger’s post, and read the comments there if your domains are registered at GoDaddy.
Charles says
FWIW I tried these long ago and never made a sale, GoDaddy branding was on the page when I tried. I tried exclusively sending traffic to these pages as well as putting them into a random rotation with the other platforms. Nothing.
I to think there needs to be the option of BIN and listing of price. At least there could be an option for that so we can choose.
JB says
I am sorry did I miss something?? I thought evil monopolies and racists were bad? Reading the posts from epik today and they are mind boggling. The hypocrisy in this industry are just out of this world. Did you know Andrew???
https://www.epik.com/splc
I remember Cyger saying he would remove all content from his Academy that came from companies actively involved with racists. He seems to be quick these days to like posts hating on epik. Should be calling him out on it to make good on his word now regarding godaddy.
Nice coverage article anywhere here Andrew. You have a talent for helping the godaddy monopoly look like the victim and target when their are losing names. Then the pinnacle of innovation to make people forget.
Adam says
The reality is that the form is more beneficial to Godaddy. It allows them to capture the tire kicker leads and convert those to new customers even if they don’t buy your domain. Domain owners are once again giving away any and all leads.
Domainers want BIN pages that convert better. A GD logo would help with that. It won’t help GD grab ALL your leads. It’s a conflict of interests whereby GD comes out ahead
John P says
Their old instapages worked great. Plain, simple and easy to setup. Sold most of my domains with those. I have one or two left that were allowed to stay up after the stopped them.
franckj says
John, have you got an example of those instapages? Thanks