Submitters asked to park their domains and forward all inquiries before the names are accepted.
Submissions for the NamesCon domain auction next month are open, but some domain investors are questioning the procedure for getting their names considered.
After submitting names for the auction, a DNW reader received this response from Right of The Dot owner Monte Cahn:
Thank you for your submission. I will tell you what we will do in the mean time. I will put these up on our linguistic bid / inquiry landing page system. We can monitor traffic, click throughs, bids and interest and respond to those offers and try to get you some sales. This will help us with value indications and direct type in visitor leads to us. Please forward all email and phone inquires to me during this time period as well.
As we get closer, we can see if any names make sense for any of our live and online auctions based on interest and reserve price adjustments during this time period. Any names that do not qualify for this auction will still be worked for sale on our platform through brokerage.
Please change your DNS / NameServers to: ns1.parkingcrew.net and ns2.parkingcrew.net
That will help us determine value. Let me know when the servers have been changed and we will load the names up.
I reached out to Cahn to understand why this is required:
As part of the submission process and auction consideration, we do suggest changing the domains to our landing pages so that we can monitor traffic, bid interest, respond to bids and leads while we are marketing the domains, steering interested parties to the pre-bidding and auction or we try to help sell the domains pre, during and post auction. We also monitor and track the clickthrough data. All this helps us determine value and auction potential. This process has been successful for our auctions for 20+ years. From this info, it helps us select names for pre-bidding and potential auction. Names that don’t make the auction, we continue to work on and market and sell as it has in more than $400mm in domain sales that I have been involved in.
If people ‘ like the request, they don’t have to participate. It wont help us help our clients sell their domains.
Selecting domain names for an auction is hard work. At the same time, I understand why people would be cautious before parking all of their domains and forwarding all leads if there’s only a slim chance of getting in the auction.