Building a site on USMCA.com has led to significantly more traffic.
In October I wrote about creating a website for USMCA.com using GoDaddy WordPress hosting and the included Beaver Builder plugin. I thought I’d provide a bit of an update about how the site is performing.
As background, USMCA is short for United States-Mexico-Canada Agreement, a new trade agreement that is designed to replace NAFTA. It still needs U.S. congressional approval.
I bought USMCA.com the day the deal was announced in a buy now transaction. I parked it for a few days and received lots of purchase inquiries, but none that met my requirements. So I decided to see what happened if I developed the domain into a website. Could I attract significantly more eyeballs to the site than just the type-in traffic it received as a parked domain?
Fast forward to last Friday when U.S. President Donald Trump, Canadian Prime Minister Justin Trudeau and Mexican President Enrique Peña Nieto signed the agreement during the G-20 summit. I checked in on the stats to see how the site was doing. Here’s a chart showing page views:
The top of the chart is 2,000. In a typical day the site gets roughly 100 pageviews but it spiked after USMCA was in the news again. I expect more spikes like this as it is debated in Congress.
The traffic comes mostly from type-ins and search and mostly the latter. The search traffic is primarily from Bing and DuckDuckGo (which sometimes pulls from Bing). Most of the searches are for USMCA but there are also long tail searches and many for USMCA.com.
My goal is still to sell the domain name to a group that can benefit from it, but developing the site has been an interesting exercise.
thelegendaryjp says
Might not be USMCA for long.
Frank Michlick says
Right, isn’t there a debate currently who gets to be first in the name? CAMUS, MUSCA, MCAUS, CAUSM etc.
thelegendaryjp says
Hi Frank! Long time no talk, hope you and your family are doing well.
You are correct, just heard this a couple days ago, name may remain, may not. I would be a little shocked if it changed but its being discussed apparently.
Andrew Allemann says
It can be called something different in every country. Mexico will call it something else — they called NAFTA something else too (some rule about using the term Agreement in a trade deal)