A confusing logo led me to the wrong domain name.
I was watching a Cardinals baseball game recently and saw an interesting advertisement behind home plate (see image above).
What’s the domain name being promoted here? Having never heard of this company, I wondered if its domain name was Only.com. It seemed odd for a company named Weekends to use this domain. But Only.com seemed to be highlighted in the ad.
Only.com isn’t the domain name–it’s WeekendsOnly.com. The name of the business is actually Weekends Only, and its logo looks like the ad minus the .com:
After seeing the logo, I can understand the placement of the .com in the ad. I’m sure people in St. Louis who are familiar with this store would understand that the domain name is WeekendsOnly.com, but it wasn’t clear to me and I’m sure other people who aren’t familiar with the brand would agree. I probably should take issue with the logo rather than how the company promoted its website.
Josh says
Yep, between Only.com and or furniture and mattress only.com or is it… ya a very confusing sign, wasted ad dollars there for sure. But someone ok’d it lol
Mark Thorpe says
I own onlycom.com 😉
Mace says
OnlyCom.com ?!?! Absolutely worthless !!!
Mark Thorpe says
I like it, don’t care what you think. Lol
Dee says
I believe in this world.We all make mistakes but the only thing that keeps us going is learning from our mistakes.It’s either you make your own mistakes and learn from it or you learn from others mistakes.A word to a wise is enough.
Mark Thorpe says
I buy, sell and collect domain names.
Most domains i own are for sale, but some are for me.
Mace says
It’s best be for you, because it has ZERO value for any one else !
Timothy Ohager says
Who cares?
equalizer says
This is the very worst example/case of the use of a Not-so-New gTLD
Desperate times Desperate measures
As long as the Ad$ keeps on coming…