Company releases stats about its premium domain name sales in new TLDs.
Domain name company Rightside (NASDAQ:NAME) revealed stats about its sales of premium domains in new top level domain names so far this year. The headline number: approximately $675,000 of sales at the wholesale level.
The company has sold 1,820 premium domain names from it stable of new top level domain names this year at an average price of $372.
Keep in mind this is just Rightside’s wholesale revenue. The registrars charge a markup.
Here are some other interesting stats:
Number of premium sales $10,000 or greater: 12
Number of Registrars that sold premium domains: 43
Number of TLDs in which a premium was sold: 39 (of 39)
Number of countries with customers who bought a premium domain: 66
Number of buyers who purchased a premium domain: at least 942
The company also provided some examples of sales this year, such as bid.auction for $20,000. You can see more domains sold here.
Sounds like peanuts to me.
It might be a viable business model for them but it doesn’t even scratch the surface of the Internet or the domain sphere.
It’s as if it is not even happening and they don’t exist.
All that matters is the bottom line, don’t tell me how much you sold for, tell me how much you made.
Andrew Allemann says
Since this is their own inventory of TLDs, they make 100% on each sale. As for how much they’ve invested in new TLDs, that’s a different matter.
John D. says
I think I read the aftermarket valued at $500 million a year? Thought it would have been much more than that.