Joseph Peterson reviews the past week in NameJet expired domain name sales.
5-digit numeric domains don’t typically sell for $9,120, but one expired NNNNN.com did just that at NameJet last week. 51513.com = 3 x 7 x 11 x 223, in case you care about prime factorization, which the odds are you don’t. Apart from Chinese cryptographers, neither does China, where numbers matter less than numeral strings. These Indo-Arabic numerals of ours belong equally as much to Chinese children, who can rattle them off at top speed and memorize them easily. Moreover, as many domain investors know by now, numerals can be used as an alternative script for writing homophonic words, since they sound similar. Whether I’m right or not, I’ve heard that 51 sounds like “I want” / “I will” (“wuyao”); and the numeral 3 is thought to be lucky. That’s undoubtedly why 513.com is a poker website. So maybe 51513.com = Frank Sinatra.
ZAXY.com fits domainers’ favorite CVCV pattern; and it sounds familiar, thanks to the form taken by adjectives such as “happy” and “lucky”. Rare as the letters “z” and “x” are in English, pronunciation makes them unambiguous in this case. Plus, they sound futuristic, alien, and edgy due to their rarity. This brand name is half “Sexy” and half “Zap!”; so it will appeal to a lot of English-tuned ears.
Made-up neologisms always have overtones of real language. In Volantis.com ($2.5k), many of you will subliminally hear the concepts of Exotic Mystery (“Atlantis”), Choice / Will Power (“voluntary” / “voglio”), and Aerial Flight (“volar”).
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Who can you turn to when you need to Learn2.com ($1.2k) do something? It might be Pointers.net ($250); then again that site might simply sell dogs or laser pointers. A versatile word, that one! Some other undervalued domains (it seems to me) would include AUXS.com ($147) for “auxiliary services”, SeeTheSights.com ($570) for tourism, and especially NativeStudies.org ($70).
Motorcyler.com ($561) is a great brand name with obvious applications. Whether ChildPhotographer.com ($395) will mean adults snapping photos of kids or vice versa remains to be seen. Likewise, we don’t know yet which city’s “restaurant row” will be the RestaurantRow.com – New York, New Orleans, who knows? Other food-focused domains include Kafes.com ($1.5k) and – for those who need very simple instructions –FeedHere.com ($348).
Most of us have seen this venerable quote on T-shirts and bumper stickers:
Be the change you wish to see in the world.
Ghandi, supposedly. Although he never uttered those words, the phrase BeTheChange.com ($1.5k) still resonates as a progressive call to social action. Environmentalism accounts for both domains above that one in the chart. Garbarge.org ($1.6k) would be recycling. Meanwhile, CFCs.com ($1.6k) can stand for chlorofluorocarbons, which are the culprits implicated in that infamous hole in the ozone layer. We also have an international wilderness preserve within Africa: GreatLimpopoPark.com ($560).
Writing these articles usually involves playing some game for meown private amusement. In this case, the task was to insert famous songs by 3 members of the Rat Pack. Job done.