.Com domain names continue to sell for big bucks. Especially the short ones.
New TLDs and domain name choice be damned — short .com domain names are still worth a lot of money.
Take a look at DNJournal.com’s year-to-date sales chart and something will pop out at you. Short .com domain names are selling for a lot of money.
Of the top 10 domain names to sell, all but one are .com. 6 of the top 10 .coms are three characters or less.
The shorter, the better. GMO Internet led all public sales charts this year with its $6.8 million purchase of Z.com. Nissan used to use the domain name for its discontinued Nissan Z car.
Want a good two character domain name? Be prepared to pay seven figures. MI.com sold for $3.6 million, 37.com for $2.0M, and MM.com for $1.2M.
Three letters are worth a lot, too.
2014 saw a bitcoin company acquire BTC.com for $1 million (paid in dollars, not bitcoin) and Qatar National Bank buy QNB.com for the same price. That should make anyone think twice before selling a quality three letter domain for less than six figures.
While single letter domain names are available in some new TLDs for less than $1,000, the value of short .com domains remains uncontested.