Domain name forwards to .uno registration page.
Domain name registrar GoDaddy has started using GoDaddy.uno, although perhaps not in the way the .uno registry intends for it to be used:
The domain name merely forwards to GoDaddy’s .uno registration page, which is all in English except for .uno’s slogan.
.Uno founder Shaul Jolles told Domain Name Wire last month that his goal is for .uno domain names to lead consumers to a separate Spanish language website for the brand that is using it.
The vision is that a Spanish speaker who knows about GoDaddy.com would go to GoDaddy.uno instead to use the site in his or her own language.
Perhaps forwarding GoDaddy.uno to the .uno registration page makes sense for now, but it might help if a bit more of the page was in Spanish. All in due time, I suppose.
This is the second brand I’m aware of to begin using a .uno domain name. The Trademark Clearinghouse for new top level domain names is forwarding both trademark-clearinghouse.uno and TMCH.uno to Spanish language content on its site.
The sunrise period for .uno ends tomorrow.