GoDaddy posts teaser for second ad for Sunday’s game.
GoDaddy has already posted one of its two Super Bowl commercials for Sunday’s game. It hasn’t posted its second yet, but it has revealed some of the subject matter.
According to a video teaser GoDaddy just posted, the second commercial will feature someone quitting their job (for real) in front of the Super Bowl TV audience. Apparently only the production staff and the person’s father knows about her resignation. Her boss is going to find out when the commercial airs.
It’s a clever idea that should be talked about after the big game for being unique. It also hits on GoDaddy’s core message of being the go-to site after someone decides they want to start their own business: get a domain, get a website, and get online.
I think the first commercial is OK but only implies what GoDaddy does. The second commercial will speak well to its target audience.