New TLD company reports metrics as it gets ready for general availability later this week.
New top level domain name “mega registry” Donuts says it has topped $5 million in “orders and commitments” for its services so far.
Seven of Donuts new top level domain names exited sunrise yesterday. Next up they’ll go into the “Early Access Program” and then general availability by January 29.
It has another 40 domain names currently in sunrise.
Given the relatively small number of marks currently in the Trademark Clearinghouse (a requirement for placing a sunrise order), I suspect a significant portion of the $5 million number comes from Donuts’ Domains Protected Marks List. This service blocks a domain across all of Donuts’ TLDs and costs about $3,000 retail for a five year subscription. Donuts will get the money upfront for five years worth of services.
Also, the “commitments” language in the number suggests it may also include numbers coming in for paid pre-registrations.
That is what they want us to believe anyway !. Trying to talk up all these new gtld’s will do them no good in end. The fact is this. Lets say “A£ company has registered and uses all the existing tld’s for example “sssssss.com” net , .co. etc etc etc. Now if anyone else comes along and registers and uses sssssss.newgtld then surely all that new registrant is buying is to become a UDRP Respondent ???
Does that include all the ‘pre-orders’ at the various registrars?
No
Richard, do you know that for sure? It’s possible some registrars are sharing paid pre-registration data with Donuts, as that would be a “commitment” for an order.
They allow multiple people to pre-register the same domain. I wonder how much of that $5M is from people pre-registering the same domains. It really makes no sense and besides inflating their figure today it will cause headaches for GoDaddy and the other registrars because they will be refunding a ton of orders to all those who don’t win it.
Anti career is right everyone is registering the same damn domains, which are going to be held for auction… Suckers
Agreed; The Business model behind these gTLDs are about tricking people into forcing them to secure the domain to avoid from other people registering. It’s like a FingerPointing Business Model.
It’s indirectly a way to shake the low-confidence or low-self-esteen businesses that will end up securing a whole bunch of domains, and also, for businesses to be forced to “protect their brand”, and when you ask if they will be used, marketed in any way, what’s the obvious answer? .com or .org ONLY please
If these new gTLD people pull this off, it will mean that Domainers are the most stupid class of investors anywhere on earth.
Not even end users have been fooled that many times. The regular perosn on the street is treated as novice because they don’t know about all other TLDs except from dot com. The question is who is the dummy? The domainer or the average person out there? Only one set has been burned with these TLDs time and again, seems to that’s the dummy. The burnee and the burner!
As much as we have been in these forums trying to get to the bottom of these new GTLD releases, stupid domainers can’t wait to ‘invest’ their hard earned money. Go ahead. do it!
ICANN is busy tearing up this, tearing up that, never anything solid and positive!
It’s like that old conundrum, “Which came first, puckey.horse or horse.puckey?”
Agree with Tom above. New gtlds are like a protection racket. “I would hate to see anything happen to this beautiful trademark of yours. Know what I’m sayin?”
Not quite extortion but “it’s for your own protection”.
gtlds are good for the domain industry like the World Trade Center bombing was good for the funeral home industry. Yes, funeral homes are necessary but we no one wants to send them more business.
gtld registries will make 99% of their money from TM protection and speculators (NOT investors, no such thing as a gtld investor) and 1% from end users who actually “need” an alternative to all the existing extensions that are out there already.
Too harsh?