Webfest attendees will hear a lot about mobile this week.
The last time she took stage at a Webfest conference, it wasn’t even called Webfest.
One year after her debut domain conference talk, Debra Domeyer is now CEO instead of co-CEO of Oversee.net, and the conference is called Webfest instead of DOMAINfest.
Domeyer kicked of this year’s Webfest conference in Santa Monica with a clear message: mobile, mobile, mobile.
It may seem cliche as everyone is talking about mobile, but she had numbers to back it up.
At the beginning of 2012, Oversee.net network traffic was 12%-13% mobile.
By the end of the year it was averaging 18%-20%.
December 2012 saw 27% of traffic on mobile devices, and Domeyer estimates it will hit 37%-38% by the end of the year.
Those are some serious numbers.
So although mobile may be a buzzword across the web these days, Domeyer’s message was that it’s becoming a big enough deal that people (including domainers) have to act on it now.
Jeffrey says
WTF is oversee.net and why do they use a .net? I own 400+ domains and I have no idea what oversee.net is, nor do I care.
A 27% increase in mobile traffic for this “oversee.net” company means absolutely nothing to 99.99999999999999% of this planet’s population. Bupkus.
Andrew Allemann says
@ Jeffrey – if you only own 400 domains then oversee probably doesn’t care that you don’t know what it is.
Jeffrey says
I just checked out their site and their “brands”…Pitiful. I love it when “domainers” try to paint themselves as business-folk…you can polish a turd from sun-up to sun-down, but when you finish up, all you’ve got is a shiny turd in your hand.
Sidwell says
I, with partners, own almost 3,000 domains. I haven’t a clue as to who Oversee is either…perhaps we’re too small as well.
P.S.: Loved the turd comment – so true 🙂
Andrew Allemann says
Oversee owns DomainSponsor. Used to own Moniker and SnapNames.
Sharkface says
I still have yet to understand the point of attending these Webfest Conferences. I mean, what was the reason for the name change from Domainfest to Webfest.
Also, I believe this conference is like a competition for Rick Shwartzies Traffic Conference, and the attendees are the grand prize of the crossfire.
SL says
FYI in the headline… s/of/off
Andrew Allemann says
thanks SL. fixed.