Facebook doesn’t apply for any top level domains.
Back in April AdAge reported that Facebook wasn’t applying for a new top level domain. I found that surprising, and wrote:
Of course, it’s entirely possible that AdAge just didn’t talk to the right person within the companies. A Facebook spokesperson told AdAge that the company wasn’t apply for .Facebook, but you never know.
I later contacted Facebook after the application period was closed, thinking the company would let on what it’s plans were. They responded “no comment”.
Now the list it out and it’s official: Facebook didn’t apply for .facebook. Or anything for that matter.
I’m frankly surprised.
I also noticed that it looks like eBay skipped on .ebay and .paypal, two others that I thought would be on the list. Twitter is absent too.
It’s nice to see that some of the very biggest players out there did not jump on the bandwagon.
Would be nice to know why not.
Smart move. For one, there is no rush to apply because no one is going to “steal” their TLD. I believe they’re simply waiting to see how this plays out with the public first.
The slower the big companies with the lions share of visitors use their .whatever, the slower the public acceptance.
You still have to factor in the companies buying their TLDs with no plans of putting it to use…
Actually, it says a lot in that they were willing to spend 8.5 MILLION to buy FB.com, yet not a measy $185K for a leakage-prone gtld.
What does that tell you?