.Sucks will be the new TLD opponents’ case-in-point.
When I saw Michael Berkens’ post this morning about the four top level domains Momentous Corp is applying for, I did a double take.
.Sucks?
Yep. It’s no joke.
The applicant describes .sucks like this:
Since its inception, the internet has been a forum for debate and criticism. As the web has evolved we’ve seen it increasingly facilitate organization of the masses. Whether it be in the name of protest, products, politics or philosophy, the internet’s role in sharing dissent has gone from being practical to instrumental.
DotSUCKS is available and applicable for personal, organizations, and community use. In a free and open internet, DotSUCKS is the new channel for voicing your views.
Trademark holders around the world felt there was a stick up when they were “forced” to register .xxx domains. Imagine how they’ll feel about .sucks!
The sunrise period for a domain like this would be spectacular. I suspect this domain will be the example used by new TLD opponents to show the harm new TLDs will cause. I also expect multiple objections to it.
Awesome!
Ingenious. You could make the Sunrise fee $25K.
.XXX provided a great business model of how to extort TM holders by “protecting your brand”.
I guarantee this one will never happen.
There is no useful reason for this extension.
Brad
It doesn’t matter if someone wants to create .sucks they will just use multiple variations of the brand in .com etc… so many different options, this is why this whole system is a mess, poor little grannies will be sending payments to the wrong .tld, what a mess…
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Unfortunately, this will probably be approved.
And, Ron, before you disparage “grannies” with your ageist remarks, you should know that while “grannies” may be old, they aren’t stupid.
If you are lucky enough, you’ll be a “grampy” someday, and let’s just hope that your grandchildren will be a lot more respectful in their tone and refrain from patronizing you.
Have a nice day.
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