There’s money in brand protection.
9,000 people are expected to attend the International Trademark Association (INTA) annual meeting in Washington, DC May 5-9. Some of the topics on the agenda for next week include domain names and how companies can protected their brands in an expanding top level name space.
There will be a lot of domain name companies in attendance. Here are some that are exhibiting:
101domain.com
DomainTools
GoDaddy
ICM Registry (.xxx registry)
Key-Systems
Marksmen Inc.
Melbourne IT DBS
Safenames LTD
You may be surprised to see ICM Registry on the list, but it makes perfect sense. Many of its customers are trademarks holders who want to protect their brands. I suspect ICM will also start talking up its plans to help trademark holders by applying for several other adult top level domains, such as .sex.
Leave a Comment